Personal Re-Branding
Creating a personal brand is like creating a product brand, because you as a person are a product that needs to be developed, marketed and evolved over time. There are very few brands out there that have had the same marketing and communications strategy since their formation, because as brands grow and consumers evolve brands …
Maintaining Your Personal Brand During Illness or Injury
Until 2009, I hadn’t been to a primary care physician in I don’t know how long. I’m typically very healthy – exercise daily, eat right, all of that good stuff. Unfortunately, “all of that good stuff” hasn’t kept me completely out of doctors’ offices over the years. In the last decade, I’ve had a cancer …
3 Myths About Google Profiles and 2 Reasons to Have One Anyway
Your Google Profile is a very important part of your online identity.
[Disclaimer: Vizibility.com is a Personal Branding Blog sponsor]
USA Today published a survey last week from The Creative Group about evaluating candidates for marketing and advertising jobs. In it, 72% of respondents said they would conduct a web search using the candidate’s name …
Personal Brands: Take Your Time
The longest emails I write take the least time. The shorter and thus, more powerful my note, the more I weed whack out unnecessary words. The more time I have to prepare, the better and shorter my presentations. I’ve had a year to plan my Personal Branding Bootcamp at UCLA coming April 17-18. Are you …
Personal Branding Interview: Tony Little
Today, I spoke to Tony Little, who overcame one major adversity after the other to become a fitness giant, record-breaking world-renowned salesperson, and founder and CEO of Health International Corporation. His latest book is called There’s Always A Way: How to Develop a Positive Mindset and Succeed in Business and Life. In this interview, Tony …
Can You Put a Value on Virtual Relationships?
More and more relationships are being developed online first. It’s true for professional networking, as it is for dating. People are connecting with “the right” people online before they connect offline these days. The reason for this change is the evolution of first impressions, the amount of background information available to us with a click …
Personal Branding Interview: Nancy Colasurdo
Today, I spoke to Nancy Colasurdo, who is a writer, a practicing life coach, a facilitator of goal-setting and creativity workshops, and a columnist for FoxBusiness.com. In this interview, Nancy talks about how she’s built her personal brand as a life coach and journalist, what issues she typically helps people with, how people can confront …
How to Be a Closer: Part 1
Regardless of whether you want to work for yourself or climb the ladder of corporate life, to be successful, there’s one thing you have to fundamentally understand: Sales.
Yes, I know.
If you’re like most people, you’re quietly cringing and squirming. 99.9% of us don’t like to sell, and for good reason. In sales, you …
Personal Branding With The Millionaire Matchmaker Patti Stanger
Overnight success is one of the biggest illusions with your personal brand. Why? Because think of some of the BIGGEST personal brands you can think of.
Perhaps you are thinking some of the cliche names. Oprah. Or Donald Trump. Or Richard Branson.
Or in the new age of personal branding entrepreneurship: Gary Vaynerchuk. Chris Brogan.…
The Personal Branding Content Lifecycle
Creating a credible and influential personal brand requires that you create remarkable content. Here is a flow chart that details the different stages of the personal branding content lifecycle. Use it to help you understand the different stages and how to use each stage more effectively as you create the brand called you.
Enhance Your…