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33 Blog Post Ideas for the Personal Brand-Building Blogger

Here are some blog post suggestions to help you successfully build your blog and your personal brand.

For simplicity, I’m assuming that your personal brand is related to your profession.

  1. Tell an unusual personal story that exposes not-so-obvious insight about your work
  2. Make a short slideshow video about a trendy topic
  3. Critique a new tool that other people in your industry should know about
  4. Post a gallery of photos from an industry event (with photographers’ permission, of course)
  5. Use Flickr’s Creative Commons search to make a gallery of impressive work-related images
  6. Write a review of the most recent book in your niche that you finished reading
  7. Find a problem that you’re dealing with or have dealt with recently, and explain how you solved it
  8. Compile a How To guide with step-by-step images, aiming for a new topic that hasn’t been covered by many others yet
  9. List the most important issues/problems/trends in your profession today
  10. Talk about case studies with examples & stories from ‘real’ people i.e. non-experts
  11. Gather a long list of handy resources in one easy-to-bookmark article
  12. If you have one, give your unorthodox, original opinion on something well-known in your industry
  13. Break a top news story (if you can get it!)
  14. Collect the most popular articles in your industry on social media for a certain time frame and write your own short opinion of each
  15. Sum up recent industry news and write your own short take of each item
  16. Discuss surprising numbers or statistics that you recently discovered or learned about
  17. In detail, answer a specific, common question many people are asking
  18. Answer industry-related questions that people have posted on social media
  19. Interview someone who you believe may become a star in your industry
  20. Interview someone who is a star in your industry
  21. Interview yourself i.e. ask yourself the questions you’d most like to answer in an interview
  22. Predict the future of your industry or profession
  23. Describe the history of your profession, or one specific aspect of it, such as where certain terms come from
  24. Compare how your profession used to be with how it is today, and comment on whether the change has been good
  25. Write a lexicon of industry terms
  26. Run a group writing project on a thought-provoking topic that will get other bloggers blogging
  27. Summarize a long piece of industry research, saving people the time of going through all of it by themselves
  28. Ask for feedback from your readers about your blogging & your brand
  29. Respond to feedback from your readers about your blogging & your brand
  30. Describe a day in your life, or a day in the life of a certain kind of industry professional
  31. Create a list of your most popular blog posts
  32. Create a list of the most important/useful blog posts you’ve seen recently
  33. Explain to students why they would want to enter your profession

Author:

Jacob Share, a job search expert, is the creator of JobMob, one of the biggest blogs in the world about finding jobs. Follow him on Twitter for job search tips and humor.

9 Responses to “33 Blog Post Ideas for the Personal Brand-Building Blogger”

  1. This is just sheer brilliance. Bookmarking this to see about applying it to my site as well – many thought-provoking ideas here.

  2. avatar Yinka olaito says:

    Breaking industry news and interviewing a frontline brand in your niche helps. thanks for these great lists

  3. Jacob,
    Nice list. I do a few of these things, but I could certainly use some new ideas.
    Thank,
    Chris

  4. avatar Kyle Lacy says:

    Awesome job! Thanks for the list

  5. avatar Meg Guiseppi says:

    Beautiful work, Jacob!

    This is going to help me come up with great blogging ideas so much better and easier than my “I hope I think of something” way. It’s also going to help me advise my c-level exec clients — who should be blogging — on how to get creative.

    Thanks!

  6. Really gets at the crux of the matter – thanks!

  7. avatar Teena says:

    A very good list. I can take some ideas from it. Thanks.

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