Comments on: A Vision for Personal Branding in the Workplace http://www.personalbrandingblog.com/a-vision-for-personal-branding-in-the-workplace/ The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts. Tue, 16 Mar 2010 22:22:39 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: Compensation in the reputation economy — Dave Talks Shop http://www.personalbrandingblog.com/a-vision-for-personal-branding-in-the-workplace/comment-page-1/#comment-5027 Compensation in the reputation economy — Dave Talks Shop Wed, 04 Mar 2009 13:23:56 +0000 http://personalbrandingblog.com/?p=2407#comment-5027 [...] work hours, your company can still do a lot to assist or harm you in your efforts. Dan Schawbel wrote about some of this, last month: Smart companies understand that their best asset is their employees and if they let [...] [...] work hours, your company can still do a lot to assist or harm you in your efforts. Dan Schawbel wrote about some of this, last month: Smart companies understand that their best asset is their employees and if they let [...]

]]> By: Social Media Overload: Don’t Twitter Yourself Out « Courting Your Career http://www.personalbrandingblog.com/a-vision-for-personal-branding-in-the-workplace/comment-page-1/#comment-4240 Social Media Overload: Don’t Twitter Yourself Out « Courting Your Career Tue, 24 Feb 2009 00:07:06 +0000 http://personalbrandingblog.com/?p=2407#comment-4240 [...] my modest “online presence” is an important part of my personal and professional brand, but it’s not like I can use searching for articles to share with folks on Twitter as an excuse [...] [...] my modest “online presence” is an important part of my personal and professional brand, but it’s not like I can use searching for articles to share with folks on Twitter as an excuse [...]

]]> By: Suhel Khan http://www.personalbrandingblog.com/a-vision-for-personal-branding-in-the-workplace/comment-page-1/#comment-3636 Suhel Khan Sat, 14 Feb 2009 10:15:26 +0000 http://personalbrandingblog.com/?p=2407#comment-3636 Thanks Dan for such wonderful insights on personal branding , very practical advice. And congrats on you brand new blog. Thanks Dan for such wonderful insights on personal branding , very practical advice.

And congrats on you brand new blog.

]]> By: brand4profit http://www.personalbrandingblog.com/a-vision-for-personal-branding-in-the-workplace/comment-page-1/#comment-3492 brand4profit Tue, 10 Feb 2009 08:17:42 +0000 http://personalbrandingblog.com/?p=2407#comment-3492 Creating brands worth evangelizing about is often misunderstood. The connection between the core values - the soul of the company and the soul of the customer - is why customers evangelize. They have found a temple of core value at which to worship. It’s mythic. It’s epic. The brand becomes icon because it connects to the subconscious yearnings of the customer, imprinting on the brain. The pictured emotional experience becomes a conduit through which the customer can again be touched by those core values. Those pictures and emotions then become language in the brain of the customer. And it’s the language of evangelism. Creating brands worth evangelizing about is often misunderstood. The connection between the core values – the soul of the company and the soul of the customer – is why customers evangelize. They have found a temple of core value at which to worship. It’s mythic. It’s epic. The brand becomes icon because it connects to the subconscious yearnings of the customer, imprinting on the brain. The pictured emotional experience becomes a conduit through which the customer can again be touched by those core values.

Those pictures and emotions then become language in the brain of the customer. And it’s the language of evangelism.

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