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    Easily Achieve the Smooth Sale

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    Certain practices are essential for building trust and likeability as you develop the sale. Patiently adhering to the correct process will ultimately get you to the end goal you hold dear. Not doing so, or implementing selective pieces of an overall strategy, and out of order, upsets the potential relationship. The poor practice diminishes the …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Conference Strategy Leads to Strong Business Results

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    The Dreamforce Conference has grown exponentially in size compared to its humble beginnings. Frequently, when business faces enormous growth spurts, the fast pace sometimes throws the company off of its game, but not this time. This, too, became a rousing success.

    What was difference and what can entrepreneurs learn from the lesson?

    While insider details are …

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    Posted in entrepreneurship, Networking, Personal Branding

    Revitalize the Prison to Attract Audiences

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    The idea was brilliant! The decision makers in San Francisco agreed to transform the famed Alcatraz prison into a space for promoting local artistic talent. No doubt, with the success of the first show, many more events will be held at that location. Whereas the prison was once a dreaded place to be, Alcatraz now …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Visual Clues Indicate Future Business

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    Seasoned sales professional literally look at the entire picture in order to appropriately build the relationship, build business possibilities, and finally, secure the sale. The clues exist everywhere, but the two most important areas are found when sitting in front of a prospective client, and in their office. Should it be a larger company, clues …

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    Posted in entrepreneurship, Networking, Personal Branding

    The Sales Takeaway Improves Results

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    One method for adding value to what you are offering is referred to as the sales takeaway. Dependent upon how the idea is presented, it may sound somewhat manipulative, or, it could be quite factual while serving to increase urgency.

    Examples for how the takeaway may sound in either situation are:

    “We are having a …

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    Posted in entrepreneurship, Personal Branding

    3 Keys to Successful Sales

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    Most entrepreneurs are reluctant to admit they are salespeople. But they are in business to make money. So compounding the problem is the fact the same people are afraid to ask for money or ask for the fees they deserve. Therefore, let’s begin with the 3 keys to successful sales upfront so you may relax …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Moving from Free Services to Paying Clientele

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    Entrepreneurs just starting out in business are frequently asked to provide free services. Once the shock of the request subsides, and, as you dig deeper to uncover all of the ramifications, a positive side may be seen. But this is true, if, and only if, you will be addressing your desired prospective clientele.

    When you …

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    Posted in entrepreneurship, Personal Branding, Skill Development

    Moving From Brain Dead to Awakening Ideas

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    Have you ever been under the gun to create something new but the ideas just weren’t flowing? Or are you wondering how you might move your business from Point A to Point B but need the inspiration to do so?

    When we are ready to look, ideas and information surround us. Our only job is …

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    Posted in entrepreneurship, Personal Branding, Skill Development

    Conducting New Improved Business

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    No doubt you have heard commercials, many times over, that state “we have a new and improved…”. The potential problem with this relates to how the remainder of the advertisement is communicated.

    Most often and unfortunately, we feel dim-witted for having purchased the previous version of the product. On the other hand, when the improvement is …

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    Posted in entrepreneurship, Personal Branding, Workplace Success

    Multiple Choice Leads to Improved Solutions

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    Do you remember your old school days, where the standard test featured was that of asking you to choose between True or False answers? Those types of tests can easily drive the creative person crazy as the grey line and new possibilities were always seen. The entrepreneurial sort would ask of each question, “What if?”  But …

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