Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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It’s the Little Things, Stupid

I shot a video recently where my first boss said I was “a bit of a mess” out of college. Some people have asked if I was offended by that statement and the answer is absolutely not. For starters, it’s the truth, but – more importantly – if I hadn’t been such a disaster when [...]

What Have You Done Today to Win Iowa?

“Focus is bringing everything you have to what you want and cutting off everything else.”~ Mary Wells Lawrence, Advertising Legend
I’m reading David Plouffe’s book The Audacity to Win. If you haven’t read it yet, Plouffe was Obama’s campaign manager in his race to the White House, and the book is a fascinating chronicle of the [...]

Creating Your Personal Vision Statement

How well do you know your personal brand? If you can’t sum it up in a sentence, my guess is that you don’t know it well enough.
Yes, I understand this is difficult.
Take charge of your future
It’s so tough, in fact, that most people spend a lifetime searching for what they’re “about”, but never quite get [...]

The Ultimate Image Test

If you’re a follower of this blog or a student of personal branding in general, then you probably know that your image (i.e. your brand) is made up of two things: how you see yourself and how others see you. Recently I wrote about creating a vision board as an exercise in self-discovery but, if [...]

5 Things You Can Do Right Now to Organize Information

Does this sound familiar?
You read an AWESOME article online and you promised you’d save it somewhere… but you didn’t. So you go to find it… but you can’t… and eventually you just forgot about it altogether.
You’re not alone.
Regardless of where you are on your personal branding journey, true success requires a systematic way [...]

Two Breakthrough Ideas That Changed My Life

Keeping up with information these days is like sipping through the proverbial fire hydrant. You don’t need to check your Twitter, Facebook, Google Reader, etc…..you already know what’s building up on the other side.
An avalanche of knowledge
That’s right, when the circle stops spinning or the screen is fully loaded – BAM – the constant avalanche [...]

Discovering Your Message

I have the privilege of teaching an MBA course on social media and, out of 12 sessions total in the spring semester, I’m dedicating three to the topic of personal branding.
Why would I devote a full quarter of the class to one subject when there are so many other “cool” things like Twitter and video [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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