Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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5 Excuses You’re NOT Blogging To Build Your Personal Brand (And How To Get Over Them)

If you’re not yet blogging as a way to build your personal brand, do any of these excuses ring true?
You’re not a very technical person
A blog is a website, and those are hard to set up, so the same must be true for blogging, right?
Well, no. There are lots of websites or blog [...]

5 Twitter Directories That Will Most Help Grow Your Personal Brand

Like the classic phone book, being listed in the most popular directories is a surefire way to be found more on Twitter.
Directory listing tips

Popular directories became popular because they are generally easy to use, and specifically so for listing yourself. Take advantage of all the options to give yourself exposure is as [...]

The Branding Power of Personal Projects

Personal projects are a great way to kick start your personal brand.
Have you ever felt this way?
Ji Lee is a Creative Director at Google Creative Labs. After 4 years in a past job, he felt stifled and frustrated by the lack of progress until he finally realized what his problem was: other people were holding [...]

On Personal Brand Destruction, Hockey and the 2010 Winter Olympics

How you take rejection can determine whether or not you’ll need to do so again.
A really interesting personal branding-related story took place last week on the road to next month’s Winter Olympics in Vancouver, Canada, and as an avid hockey fan, I’m glad to have finally found a way to sneak my love of hockey [...]

3 New Year’s Non-Resolutions For The Personal Brand-Building Blogger

It’s such a cliché to blog New Year’s resolutions, and no way at all to stand out. So instead I’ll bring you a list of things that hopefully other people won’t do to you and your personal brand in the coming year and beyond.
Scraping your website and stealing your content

I remember the first time this [...]

Recognition Breeds Interaction

If you have expertise that can help an entire community, how you approach that community is critical to getting maximum recognition for your personal brand.
Last week, in the post “Participation Breeds Recognition”, I told you about the personal brand I was aiming to build at work, and the first outward-facing brand-building steps my team and [...]

Employee Participation Breeds Recognition

Successful personal branding tactics that existed before social media are often still useful today. Here are some examples from my own career.
Wherever I’ve worked, the personal brand I’ve tried to build is to be known as someone who is:

Professional
Helpful
Intellectually honest
Successful
Getting things done
Open to Always seeking constructive criticism

In my last job from 2002 to 2006 before [...]

Could You Recover From These Personal Branding Nightmares?

Does your personal brand have what it takes to overcome one of these nightmares?
5 personal branding nightmares
Being Labeled A One Hit Wonder
People tend to starting using this label about someone who has had only one significant achievement long enough ago that they could have repeated it by now, yet haven’t. If that someone is you [...]

Twitter Personal Branding Q + A #4

Responses to recent tweets made recently by people about personal branding.
Sherman M. Cheng, @chengm7ny, asked: thinking of building up my personal brand…but what should I start with?
Jacob Share, @jacobshare:
The first part of a personal branding is to understand what its goals should be i.e, once you’ve understood what your personal branding goals are, you [...]

A Quick Way To Measure Your Personal Brand Using Twitter Lists

Use Twitter Lists to see how people are branding you on Twitter. Are the results what you expect?
A simple branding test
One of the nice things about personal branding is the ease of verifying your efforts- just ask people in your target audience what comes to mind when they think of you:

If their answers match [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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