Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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Secrets to Getting More Referrals – Part 2

Increasing Your “Referability” Factor

Getting referrals and attracting opportunities from people you connect with both in person and online comes down to being highly referable.
Last week I posed some questions to help you assess your referability factor. The first three test whether you’re giving contacts enough information to make the referral:

Can contacts reach you?
Can they [...]

Secrets to Getting More Referrals – Part 1

Assessing Your “Referability” Factor

Do you need new customers or clients but can’t seem to get enough of them? People generally want to make referrals when they can. It feels good to be able to connect those who can help with those who need that help. But, you need to make it as easy as [...]

Tell Us: Who Should You Thank Today?

With the news last week about the shootings at Fort Hood and the unemployment rate soaring into double digits for the first time since the 1980s, it’s so easy to stay focused on the bad things happening around us and never take a moment to reflect on the good things that have kept us going [...]

Building Relationships Organically – Part 4

Step 3: Convert
All things being equal, we prefer to do business with those we know, like and trust. And all things not being equal, many of us would still prefer to do business with those we know, like and trust. I heard this said at a panel discussion recently and I couldn’t agree more.
The question [...]

Building Relationships Organically – Part 3

Step 2: Converse
You are one conversation away from your next opportunity. One conversation away from learning of a key way to re-position yourself for your next job; from gaining a deeper understanding of the needs of a potential new client and how you might address them effectively; or from finding the ideal joint venture partner [...]

Building Relationships Organically – Part 2

Step 1: Connect
We started this series last week by exploring the concept of building relationships organically, the natural way nearly all of us follow when we aren’t trying so hard to get something.
Without thinking about it, we do go through an instinctive process of connecting, conversing and converting. We connect with the people around us [...]

Building Relationships Organically – Part 1

When we don’t need anything and simply interact with the people around us—with the other students in our classroom, the other players on our sports team, the other professionals in our office, our neighbors next door—we build relationships organically. Proximity leads to conversation and shared experiences, which brings us closer and leads to more conversation [...]

Still Job Hunting Like It’s 1999?

The latest job figures released on Friday showed that the U.S. unemployment rate inched up 10 basis points in September to 9.8 percent. Many companies continue to reduce headcount, and those that are hiring are being very cautious and taking their time to find the right candidate.
Yet, many job seekers are still approaching their job [...]

Maintaining Networking Momentum After You Land the Job

Networking is something many job seekers get into reluctantly. It can feel awkward if you haven’t done much of it before. What do you do, where do you start?
Losing your job, especially, can make you want to hold back from meeting new people and talking about yourself. What will you say when they ask what [...]

How the Company You Keep Can Fuel or Foil Your Success

I was fascinated by an article in the New York Times last week that described how runners who train in groups tend to do better than those who train alone, even with a coach.
The article highlights the fact that the great American marathoners of the 70s and 80s trained in groups. Then when the 90s [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
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