Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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My Personal Branding Journey Part 10 – Reflecting Back and Moving Forward

This is the last post in our series where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
It’s been an amazing month sharing my personal branding journey with all of you. I have received great feedback, engaged in some interesting discussions, [...]

My Personal Branding Journey Part 9: Maintaining Your Brand

This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. On [...]

My Personal Branding Journey Part 8: Communicate Your Brand with Good Blogger Relations & Twitter

This is the eighth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In writing this series of posts, I’ve been trying to strike a balance between discussing why I began this personal branding journey while at the [...]

My Personal Branding Journey Part 7: Strategies for Creating an Online Presence

This is the seventh of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
Whenever I get a notification that someone is following me on Twitter, I visit their profile and take a look at their website. If they [...]

My Personal Branding Story Part 6: Narrative, Context, and Being a Purple Cow

This is the sixth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In my last two posts, I described why I decided to use the concept of being a Renaissance Worker as my personal brand.  In many [...]

My Personal Branding Story Part 5: Becoming a Renaissance Worker

This is the fifth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
In my last post, I introduced the concept of a Renaissance Worker and how I came to see this term as a way to unify [...]

My Personal Branding Story Part 4: I am a Renaissance Worker

This is the fourth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
Over 500 years ago, a new vision of human beings began to emerge during the Renaissance period that “considered man empowered, limitless in his capacities [...]

My Personal Branding Story Part 3: Passion is Not Enough

This is the third of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
“What are you passionate about?” I am sure there’s a post on every single career website that focuses on this topic. And for good reason [...]

My Personal Branding Story Part 2 – Discovering Your Brand

This is the second of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
Sometimes all it takes is a small and seemingly inconsequential event to make a major impact that springs you into action. In my first post, [...]

My Personal Branding Journey Part 1: The Personal Branding Kiss of Death

This is the first of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
I recently had dinner with a good friend of mine and received what I can only label as The Personal Branding Kiss of Death. We [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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