Author: Patrick Schwerdtfeger

Patrick Schwerdtfeger is the author of Marketing Shortcuts for the Self-Employed (2011, Wiley) and is a regular speaker for Bloomberg TV. He has spoken about modern entrepreneurship and the social media revolution at conferences and business events around the world. Patrick has also authored Webify Your Business: Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful: Marketing in the 21st Century (2008) and has been featured by the Associated Press, National Public Radio’s Here & Now program and Authors Unscripted among others.