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    The Discomfort Zone: An Interview with Dr. Marcia Reynolds

    TDZ Jacket

    Recently, I had the privilege of speaking with Dr. Marcia Reynolds, author of the new book, The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs (Berrett-Koehler Publishers, October 2014). Dr. Reynolds works with clients around the world who seek to develop effective leaders, and understands organizational cultures, what blocks communication and innovation, and what is needed …

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    Posted in authors corner, Career Development, Career Resources, Interview, Marketing, Media Branding, Personal Branding, Skill Development, Success Strategies, Workplace Success

    Lead Positive: An Interview with Dr. Kathryn Cramer

    Lead Positive

    Recently, I had the pleasure of speaking with Dr. Kathryn D. Cramer, a licensed psychologist, executive consultant, and author of the book Change the Way You See Everything, which was a New York Times bestseller and landed her two spots on The Oprah Winfrey Show. In her latest book Lead Positive: What Highly Effective Leaders See, Say, …

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    Posted in authors corner, Career Development, Interview, Media Branding, Skill Development, Success Strategies, Workplace Success

    “Priceless” Leadership: An Interview with Kevin Allen

    Case of the Missing Cutlery

    Recently, I had the chance to connect with Kevin Allen, the pitchman behind MasterCard’s now iconic “Priceless” campaign and author of the Wall Street Journal best-seller, The Hidden Agenda. In Allen’s newest book, The Case of the Missing Cutlery, he discusses his journey to becoming a leader. Specifically, he recalls his time as a young manager at an airline …

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    Posted in authors corner, Book Reviews, Career Development, Career Resources, Interview, Media Branding, Skill Development, Success Story, Success Strategies

    Corporate Idealist: An Interview with Christine Bader

    Corporate Idealist

    Recently, I sat down with Christine Bader, author of the new book, The Evolution of a Corporate Idealist: When Girl Meets Oil. “Corporate Idealists” are an invisible army of people located inside the world’s biggest and most well-known organizations that push for safer and more culpable practices. As a corporate idealist at BP for nearly a …

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    Posted in authors corner, Career Development, Career Resources, entrepreneurship, Interview, Media Branding, Success Story, Success Strategies, Workplace Success

    Ditch the Pitch: An Interview with Steve Yastrow

    Steve Yastrow - Headshot

    Recently, I had the privilege to connect with Steve Yastrow, a former marketing executive and the founder of Yastrow & Company, a consulting organization that helps businesses improve results through breakthrough marketing, customer relationship, and sales ideas. Steve’s new book, Ditch the Pitch: The Art of Improvised Persuasion, makes the case against a standard sales or …

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    Posted in authors corner, Book Reviews, Career Development, Career Resources, Interview, Media Branding, Personal Branding, Skill Development, Workplace Success

    Economy of You: An Interview with Kimberly Palmer

    Economy of You

    Recently, I spoke with Kimberly Palmer, senior money editor and Alpha Consumer blogger at U.S. News & World Report. Kimberly is also a successful “side-hustler,” building an Etsy shop of money planners to help create some financial freedom. She also is releasing a new book, entitled The Economy of You: Discover Your Inner Entrepreneur and Recession-Proof Your …

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    Posted in authors corner, Book Reviews, Career Development, Career Resources, entrepreneurship, Interview, Media Branding, Skill Development, Success Strategies

    Picture Your Personal Branding Strategy

    Christine Chopyak’s Picture Your Business Strategy: Transform Decisions with the Power of Visuals shows how you can picture your journey to personal branding success from the present to the future.

    Visual thinking is one of the most important success strategies in business and personal branding today. Previous articles, like Resume Tips for Projecting a Creative …

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    Posted in authors corner, Book Reviews, Personal Branding, Success Strategies

    Lessons in Personal Branding Success from Jay Conrad Levinson

    The personal sadness so many felt last week, after learning that Jay Conrad Levinson had died, emphasize that an individual’s personal brand extends far beyond their accomplishments.

    Few authors and advertising/marketing professionals have achieved as much brand-building success as Jay Conrad Levinson.

    Before creating his own Guerrilla Marketing brand of best-selling marketing books and educational …

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    Posted in authors corner, Personal Branding, Success Story, Success Strategies

    Women Who Don’t Wait in Line: An Interview with Reshma Saujani

    Recently, I spoke with Reshma Saujani, the founder of Girls Who Code, a national non-profit organization working to close the gender gap in technology. Reshma is also an attorney, and in 2010 became the first Indian American woman in the country to run for US Congress (for the state of New York). In her new …

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    Posted in authors corner, Book Reviews, Career Development, Interview, Media Branding, Personal Branding, Success Strategies

    Is Personal Branding Your Second Job?

    Do you have a second job?

    Today, many consider a second job to be an economic necessity.

    A second job can help you afford an occasional splurge on a fancy restaurant, as well as help you save money for further education, a down payment on a home, or an investment in setting up your own …

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    Posted in authors corner, Brand Yourself As, Career Development, Personal Branding
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