Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.
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What Makes Employees Love Their CEO
CEOs are everywhere, but great ones are far and few between. Hitting sales goals and keeping costs inline are achievements that good CEOs must meet in order to keep stakeholders happy, but it takes more than that to get accolades from employees. “It’s very hard to be a great CEO,” says Paul Winum, senior partner [...]
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For Success: Take The Emotions Out of Decision Making
Every major sport has a trade market. It’s one of the main ways that teams try and make moves to either win now, or build for the future. As an avid Celtics fan, I have watched my team make good and bad moves over the years. The biggest moves of my time were the trades [...]
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Your Branding – Super Bowl or Super Bust?
This year’s Super Bowl was quite the event from the heart-racing game play to the 34-minute power outage. One thing that also stood out were the ads–or lake thereof. Don’t get me wrong…I definitely think there were some winners. Anheuser-Busch’s Clydessdale ad was a sweet addition and Jeep hit it out of the park with [...]
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13 Offline Resources to Build Your Personal Brand
What’s a brilliant offline resource entrepreneurs can use to build their personal brands? The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC recently published #FixYoungAmerica: How to Rebuild Our Economy and Put Young Americans Back to Work (for Good), [...]
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5 Tips for Filling Out Online Applications
One of the most burdensome components of the job search process is filling out applications. Even on paper, many job seekers don’t take the task of filling out the application seriously. While this administrative task is a nuisance – what you may not realize is that this is often your very first test when applying [...]
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Use Your Personal Brand to Overcome Horrible Bosses
I recently watched the movie “Horrible Bosses,” a comedy about three friends that inadvertently stumble upon the idea to…well, kill their bosses. While the premise hopefully isn’t realistic for you, I was intrigued by one scene that I believe shows how important personal branding is. In the beginning of the movie, Jason Bateman’s character Nick [...]
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Some Hiring Managers Are Doing It Wrong
As someone who has been on many a job search, I can tell you that the way people in this country are hired is broken. And the parts that aren’t broken, are needlessly rude and disrespectful. 1. Hiring managers insist on receiving paper résumés in the mail. Paper résumés?! Seriously?! Who the hell still uses [...]
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