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    6 Ways To Stay Top of Mind After An Event


    You went to a networking event, chatted with new contacts, and collected cards. Now what?  There are multitudes of things you can do to make a personal and lasting impression past the first interaction. Now that you’ve done your due diligence in attending a networking event and connecting with peers, it’s time to begin the …

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    Posted in events, Marketing, Media Branding, Personal Branding

    The Brand: Dolores Umbridge


    One of the most detrimental things a company can hold on to is that being liked equates to being popular. In reality, wherever there is an adored brand, there is an equally detested name. For  every Harry Potter, there is a Dolores Umbridge. These anti-heroes are not popular because they are nice to people, they …

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    Posted in Media Branding

    The Stronger Brand – Harry Potter or Rick Grimes?


    Fun or just the facts?  When Ryan Rhoten interviewed me for his podcast, it was more of a conversation and storytelling between two friends over coffee (since we’ve known each other for a while from #brandchat – a weekly chat every Wednesday about branding).

    He asked me – who do you think has the more …

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    Posted in Corporate Branding, Media Branding, Personal Branding

    Make Meetings Matter: An Interview with Paul Axtell

    Meetings Matter Cover

    What is the most dreaded part of your work day? For many, it’s the seemingly endless stream of meetings to talk about other meetings that we have to set up. In the workplace, often times nothing gets done as a result of this bottleneck, which can stall progress for an organization and a career. Fortunately, …

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    Posted in Articles, authors corner, Career Development, Career Resources, Interview, management, Media Branding, Project Management, Skill Development

    Win in Business like the Golden State Warriors


    I was born a Warriors fan. Having grown up in the Bay Area and in a household where sports were watched, played, and avidly discussed, the local teams were always a favorite. With basketball and specifically the Warriors, there was always a special feeling about watching them. From the Chris Mullin days to the Chris …

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    Posted in Brand Yourself As, Corporate Branding, Employer Branding, Marketing, Media Branding, Personal Branding, Social Media, Success Story

    Anonymous Rage


    Digital anger happens to everyone. Whether blindsided by a rude comment or engaged in a chat that quickly heats up, there is no evading the feeling of wanting to yell at your inanimate screen before throwing it on the floor. Unfortunately, breaking your screen won’t erase the rage now bubbling inside you. The message remains …

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    Posted in Media Branding, Personal Branding, Reputation Management

    Protecting Your Business and Personal Brand During a Fire


    Small or large, as soon as you hire on employees, you increase your chances of having to fire someone by 100%. Inevitably, the time will come when a worker is not performing to your standards or has done something against company policy. While many firings aren’t hostile, it nevertheless is an important step to take …

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    Posted in Media Branding, Personal Branding

    Graduating from Promoter to Music Executive with Milan Ackerman

    This week I got the chance to sit down with Milan Ackerman, VP of 36Brickhouse. Their client roster includes Waka Flocka Flame, Southside, Azizi Gibson, Our Neon Dreams, and Ben G. Milan has been a driving force in expanding his clients music into new verticals outside of entertainment. During the course of the interview we …

    Posted in Interview, Marketing, Media Branding, People, Personal Branding, Success Story, Success Strategies

    When curve balls are thrown at you seize control


    Almost always there exists a way around troublesome situations, and it’s up to us to take action. But before hasty actions are taken, pause to consider the options.

    Confer with your better friends as to how they might handle similar situations. Over time, make it a habit to take the time to frequently update one …

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    Posted in entrepreneurship, Media Branding, Positioning, Sound Branding

    David Grutman: Bartending in Aventura to the King of South Beach Nightlife


    Last week I got the opportunity to chat with David Grutman, one of the founding partners of Miami Marketing Group; the company behind the top Miami nightclubs LIV, STORY, and LIV Sun Life Stadium. Over the course of this interview we will get insight into moving up the ranks of South Beach nightlife, relationship management, …

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    Posted in Articles, Brand Yourself As, Career Development, Corporate Branding, eBrand, Employer Branding, entrepreneurship, events, Interview, management, Marketing, Media Branding, Networking, People, Personal Branding, Positioning, PR, Success Story, Success Strategies
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