Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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Twitter Personal Branding Q + A #3

More answers to recent questions people are asking on Twitter about personal branding.
Benson Mensah-Bonsu, @bmbonsu, asked: What is the most important part of your personal brand?
Jacob Share, @jacobshare:
Your capacity to convince people that you are what you say you are.
Ideally that means having an authentic personal brand, one that is just you being you. However, [...]

Personal Branding: Your Content DOES NOT MATTER

Do you know how good it feels like the first time your blog gets a thousand visitors in a day? Neither do I…
I’m just kidding.
The reality is that there is a very important lesson that you must learn if you want what you write to be read. It’s very simple – yet SO important: There is no way that a stranger is going to read ANYTHING you write unless you begin with a truly awesome title.

Personal Brand Audit: What’s Your Google Score?

This is part 3 in the “Personal Brand Audit” series. Feel free to start at the beginning with Part 1: LinkedIn Audit and Part 2: Facebook Audit.
Google is today’s instant reputation check
Google is how we find out more about people: first dates, business partners, celebrities, clients. It’s fast, easy, and objective. That’s why controlling [...]

Brand Yourself Before Someone Else Brands You

Discovering your personal brand is the first step in the personal branding process for a reason.  If you don’t know what you’re brand is then how are you going to convey it to the world?  Your brand is what you will be known for.  When your name or image is seen or heard, what will [...]

My Personal Branding Journey Part 9: Maintaining Your Brand

This is the ninth of ten posts where we follow Marcos Salazar’s personal branding journey, as he uses the concepts and four-step process outlined in Me 2.0 for his own career.
About a year ago, I received an email from someone who had commented on a post of mine on a series about postcollege depression. On [...]

3 Search Engines You’ve Probably Never Heard Of

Move over Google – the future of searching is no longer just about you! Check out these 3 new search engines below, then consider how to manage your personal brand on them in the comments section.
OneRiot
OneRiot looks at what’s happening on Twitter and Digg in realtime results. They write, “Increasingly, the web’s most interesting content [...]

Twitter Personal Branding Q + A #1

In this article, I take a look at the latest questions people are asking on Twitter about personal branding.
Best Twitter personal branding tip
Megan Miles Alba, @MeganAlba, twittered: wondering how to use Twitter to promote my personal “brand.” what’s your #1 suggestion?
Jacob Share, @jacobshare: Try to help people with your expertise as much as possible. Not [...]

How To Create Your Personal Brand — Part 3

The first two posts in this series explored how you can begin creating your personal brand through having a few great brainstorm sessions, organizing your thoughts by creating a web, and then showed you how to create your own self-hosted blog with some great how-to videos.
This week’s post will explore how you can begin integrating [...]

Personal Branding Adds New Angst to Getting Married

If you’re a young woman doing personal branding, taking your husband’s last name is no longer the simple decision it used to be.

3 Username Checking Tools to Help Promote Your Personal Brand

One way of quickly checking out the reach of a personal brand name is by scanning the Web to find where it’s used as a username. Here are 3 tools that do just that.
A little history
All of these tools are based on a free tool called Usernamecheck that became so popular it had to shut [...]

  • Dan Schawbel

    Dan Schawbel is the leading personal branding expert for Gen-Y. He is the bestselling author of Me 2.0, as well as the publisher of both the award winning Personal Branding Blog and Personal Branding Magazine.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "Gen-Y branding expert" - Entrepreneur
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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