Introduction
I’m the Founding Partner of Millennial Branding, LLC, which specializes in creative digital branding solutions for people and corporations.
To view more of my experience and qualifications, please view my LinkedIn profile, as well as my personal website.
Offerings
Complete personal branding package
I will take you through the entire personal branding process that I have developed and proved over the past few years. The process includes: discover, create, communicate and maintain. You will receive insight into what your strengths are and how you can position yourself as an expert in your field. Then we’ll work together to create your entire personal branding toolkit, including a blog/website, social network profiles, resume, cover letter, video resume and more! Then I’ll help you work on a PR campaign, that includes blogger and traditional media reach out, plus tips on how to manage your relationships with the media. Finally, I’ll set you up for success for the rest of your life, by guiding you through my brand maintenance system.
Graphic design
I have eight years of graphic design experience, working on websites, resumes, brochures, business cards, PowerPoint slides and flyers. Depending on your needs, I will make you custom imagery that will be consistent throughout all your marketing deliverables.
Marketing plans
I really enjoy developing marketing plans for companies and individuals. My marketing plans are typically 20 – 50 pages of length, depending on the personal/business needs. The sections you’ll receive include: executive summary, situational analysis, competitive analysis, market/audience analysis, marketing strategy and budget/action plan.
Website development
If you aren’t into blogging (i.e., if you aren’t committed to writing content weekly, scared of criticism and haven’t found a passionate subject), then I recommend a traditional website. I have full capabilities to make you an SEO friendly website that properly showcases your personal brand, complete with design, formatting and your own domain name.
Blog creation and management
For companies: I can help you start a blog from scratch or manage your existing blog(s). I would teach you how to craft compelling content that your audience and how you how to create engagement within the blog. I would also work with the blog design, widgets and all other technicalities.
For individuals: A blog is an excellent way to network with professionals in your field, to get exposure and visibility for your work, to become a better communicator and to build a powerful brand! I’m able to review your brand and create a blog worthy of remark, which will get you a lot of attention. I also have a strong network of blog consultants that can fulfill your every need.
Social media monitoring
I will teach you how to review all of your brand mentions online, through social networks, blogs and more. We’ll go over how to set alerts for your brand, as well as your competition and any industry phrases or topics. I’ll also explain how you can follow conversations as they occur in real-time and the proper way to respond to them. We’ll go through a process, where I can help you analyze trends over time and use the feedback to help your company.
Social network strategy
With this option, I’ll examine or create your entire social media strategy from scratch by meeting with stakeholders and developing a plan. This could include blogging, Twitter, Facebook, LinkedIn, Ning, Wiki’s, forums and more. I’ll train your communications group to be able to execute the strategy and track results.
PR outreach and blogger relations
I have excellent relationships with many of the major media outlets and a whole swarm of bloggers. I have experience in PR and new media outreach and have shown results over time. I can craft an entire plan for you and help you execute against it to get your brand name out there, whether it be for you or your company.
What they are saying
“Dan Schawbel is a professional branding and analysis expert. I have been privileged to use his services, I recommend him for any company/individual who may wish to identify areas of improvement. I will surely be going back to him for more advice in the future.”
- Joseph Pall, CEO, ZCubes Inc.
“Dan Schawbel did an incredibly detailed and thorough analysis of my existing guitar lesson websites and social networking pages, and helped me refine my brand to be consistent across all those sites. I would gladly hire Dan again in the future.”
- Will Kriski, an Online Guitar Teacher with over 100K views on YouTube
“I would trust anything Dan has to say about personal branding, because he has done it so expertly.
- Alexandra Levit, columnist, The Wall Street Journal
“Anyone wanting to understand how to build a brand, personal or otherwise, could learn a thing of two from Dan.”
- John Jantsch, Ducttapemarketing.com
“Dan Schawbel is the expert when it comes to personal branding for Generation Y.”
- William Arruda, founder, Reach Personal Branding
“Dan is known as an international expert in the fast-growing Personal Brand marketplace. Impressive on its own, but extremely impressive considering he’s also a recent graduate.”
- Mike Sansone, Converstations.com
“Gen-Y brand management machine.”
- Keith Ferrazzi, bestselling author, Never Eat Alone
“Dan Schawbel, the king of personal branding.”
- Ryan Healy, cofounder, Brazen Careerist
“One of the foremost authorities on personal branding.”
- Andy Beal, author, Radically Transparent and blogger at Marketing Pilgrim
“Dan is a young man who has high integrity, personable, and produced superlative work.”
- Stephen Pazyra, CEO, 1-800-Bakery.com
“Dan is a personal branding dynamo…I’m astounded by his commitment and energy in all that he does.”
- Anita Bruzzese, Syndicated Career Columnist
Interested?
Please contact me directly at dan.schawbel@gmail.com for more information and prices.
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