Comments on: How Many Pages are Needed for a Brand Building Book?

By: Roger Parker

Roger Parker — Sat, 19 Dec 2009 23:08:42 +0000

Dear Heather:
Thank you for commenting.

I agree with you that long books are at a disadvantage in a time-starved culture. I’d be interested in learning some of the other titles that you have found useful.

I’d also like to know if there is an “upper limit” beyond which you view a book as “long.” 100 pages, 150 pages? Or, do you also take the physical size (and price) of the book into consideration.

I hope you commit to writing your own book during 2010; there have never been more opportunities than there are now. Have you chosen a topic or an approach? Have you studied existing books in order to get a better perspective on your own title?

Best wishes on your success during 2010.

Roger C. Parker

By: Roger Parker

Roger Parker — Sat, 19 Dec 2009 23:08:02 +0000

Dear Heather:
Thank you for commenting.

I agree with you that long books are at a disadvantage in a time-starved culture. I’d be interested in learning some of the other titles that you have found useful.

I’d also like to know if there is an “upper limit” beyond which you view a book as “long.” 100 pages, 150 pages? Or, do you also take the shape (and price) of the book into consideration.

Best wishes on your success during 2010.

Roger C. Parker

By: HeatherO

HeatherO — Sat, 19 Dec 2009 17:53:44 +0000

Great points! Most of the books that I recommend (of which The Go-Giver” and “Tribes” are among the top 2!) that people actually READ are shorter.
Most people won’t even ‘go there’ if they are too long.
Great reminder to someone like me who keeps procrastinating on her own!

By: Milan Cole

Milan Cole — Thu, 03 Dec 2009 04:15:13 +0000

Great article… I’ve been thinking lately about writing a book to help brand myself and your advice is right on.

By: Eric Nabo

Eric Nabo — Sun, 29 Nov 2009 23:52:48 +0000

Most definitely! I’ll let you know if I come by any others.

I like the audio book idea too.

By: Roger Parker

Roger Parker — Fri, 27 Nov 2009 21:08:57 +0000

Dear Jorgen:
That’s a great idea; thank you for sharing.

I’m so used to thinking in terms of “paper” book that your very significant comment–in an I-pod world–makes a lot of sense.

Best wishes. Any recommendations for favorite audiobooks?

Roger C. Parker

By: Roger Parker

Roger Parker — Fri, 27 Nov 2009 21:07:50 +0000

Dear Eric:
Thank you for taking the time comment.

Please let us know when you find some other examples of short, concise, and useful books that you read and would like to recommend to our readers.

Best wishes for the remaining days of the Holiday!

Roger C. Parker

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By: Jorgen Sundberg (required)

Jorgen Sundberg (required) — Tue, 24 Nov 2009 22:57:14 +0000

I say look into audiobooks, they are great for when you are out and about!

By: Eric Nabo

Eric Nabo — Tue, 24 Nov 2009 22:00:15 +0000

I agree 100%. I just read this book on brand building for college students (Owning Y.O.U. by Derek Merdinyan). The reason I actually read it was because of the length. I’m so tired of reading long, technical textbooks that have to cover every piece of minutia. I read Owning Y.O.U. in 2-3 hrs (the bus ride back to my folks place for Thanksgiving). I definitely see the shift towards more concise books.