Comments on: Personal Branding in Social Media Marketing Class at UCLA http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/ The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts. Thu, 18 Mar 2010 20:46:21 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: Dr. Rampersad’s Authentic Personal Branding concept in Social Media Marketing Class at University of California, Los Angeles « PERSONAL BRANDING UNIVERSITY http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-23419 Dr. Rampersad’s Authentic Personal Branding concept in Social Media Marketing Class at University of California, Los Angeles « PERSONAL BRANDING UNIVERSITY Tue, 16 Jun 2009 14:05:32 +0000 http://personalbrandingblog.com/?p=4581#comment-23419 [...] Heli Sirkiä says:  June 2, 2009 at 11:15 pm [...] [...] Heli Sirkiä says:  June 2, 2009 at 11:15 pm [...]

]]> By: Rodney Wayne http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-23346 Rodney Wayne Mon, 15 Jun 2009 23:05:31 +0000 http://personalbrandingblog.com/?p=4581#comment-23346 Thanks Beverly and congratulations with your successful class. I am also a fan of Dr. Hubert Rampersad's Authentic Personal Branding concept. Here are some more interesting links about his work: http://twitter.com/PBUniversity http://bit.ly/A0mOj http://tinyurl.com/cb9r8b http://tinyurl.com/cxkfgj http://tinyurl.com/dmhaoo You are doing a great job. Please keep me posted. Warm regards. Rodney Thanks Beverly and congratulations with your successful class. I am also a fan of Dr. Hubert Rampersad’s Authentic Personal Branding concept. Here are some more interesting links about his work:
http://twitter.com/PBUniversity
http://bit.ly/A0mOj
http://tinyurl.com/cb9r8b
http://tinyurl.com/cxkfgj
http://tinyurl.com/dmhaoo

You are doing a great job. Please keep me posted.
Warm regards.
Rodney

]]> By: Social Networking San Diego http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21749 Social Networking San Diego Fri, 05 Jun 2009 01:59:20 +0000 http://personalbrandingblog.com/?p=4581#comment-21749 Beverly, i found this article through linked-in and what a good one it was! thanks for the insight- it is VERY exciting to see social media marketing and branding taught in the educational system. I am working on something similar for CSUSM where i graduated. All the best, see you on twitter. Keep up the great work- Justin @justinrfrench on twitter (yes im a twitterholic) Beverly,
i found this article through linked-in and what a good one it was! thanks for the insight- it is VERY exciting to see social media marketing and branding taught in the educational system. I am working on something similar for CSUSM where i graduated. All the best, see you on twitter. Keep up the great work- Justin
@justinrfrench on twitter (yes im a twitterholic)

]]> By: John Peter http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21556 John Peter Wed, 03 Jun 2009 15:37:19 +0000 http://personalbrandingblog.com/?p=4581#comment-21556 Beverly, I agree comletely with your premise. I constantly have to tell candidates, whether I am working with them on updating their resume, or working with them in my role as an executive recruiter, that they need to be their own best salesperson. Nobody is going to do it for them, and it critical in this market. I also agree wiht your generation comment. It seems that profesionals middle aged and older just do not get the fact that they need to promote themselves - and it is OK to do so! Beverly,

I agree comletely with your premise. I constantly have to tell candidates, whether I am working with them on updating their resume, or working with them in my role as an executive recruiter, that they need to be their own best salesperson. Nobody is going to do it for them, and it critical in this market. I also agree wiht your generation comment. It seems that profesionals middle aged and older just do not get the fact that they need to promote themselves – and it is OK to do so!

]]> By: Heli Sirkiä http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21456 Heli Sirkiä Wed, 03 Jun 2009 06:15:10 +0000 http://personalbrandingblog.com/?p=4581#comment-21456 Thank you Beverly! This was such a great post! I was happy to read your comments on how there seems to be a generation gap in people's reaction to personal branding - because 'bragging' is exactly how personal branding is often perceived in my country as well. I thought it was a cultural issue, that self promotion is not typical or easy to Finns (especially among older generation). Understanding that it is a global generation issue makes it easier to tackle :) Dr. Rampersad's framework is excellent! I was very impressed by his previous work "Total Balance Scorecard" that takes into account both total quality management and HR perspective. The piece was translated into Finnish by the Finnish Center of Excllence (EFQM audits) who spoke very highly of Dr. Rampersead. http://www.laatukeskus.fi/default.asp?docId=39902 In 1995 as an image consultant and fresh MBA I was wondering how to combine these two sides: strategic management and individual employees well being and work-life balance issues. Authentic Personal Branding seems to be the answer. This way the personal values and corporate values can really match! Very challenging, but excellent framework for any business manager to think and lead strategically their HR assets! And of course a MUST for any entrepreneur or job seeker in this digital information age. All the best! Heli Sirkiä Helsinki, Finland Thank you Beverly!

This was such a great post! I was happy to read your comments on how there seems to be a generation gap in people’s reaction to personal branding – because ‘bragging’ is exactly how personal branding is often perceived in my country as well. I thought it was a cultural issue, that self promotion is not typical or easy to Finns (especially among older generation). Understanding that it is a global generation issue makes it easier to tackle :)

Dr. Rampersad’s framework is excellent! I was very impressed by his previous work “Total Balance Scorecard” that takes into account both total quality management and HR perspective. The piece was translated into Finnish by the Finnish Center of Excllence (EFQM audits) who spoke very highly of Dr. Rampersead. http://www.laatukeskus.fi/default.asp?docId=39902

In 1995 as an image consultant and fresh MBA I was wondering how to combine these two sides: strategic management and individual employees well being and work-life balance issues.

Authentic Personal Branding seems to be the answer. This way the personal values and corporate values can really match! Very challenging, but excellent framework for any business manager to think and lead strategically their HR assets! And of course a MUST for any entrepreneur or job seeker in this digital information age.

All the best!

Heli Sirkiä
Helsinki, Finland

]]> By: Rodney Rumford http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21299 Rodney Rumford Tue, 02 Jun 2009 16:18:12 +0000 http://personalbrandingblog.com/?p=4581#comment-21299 Beverly, I really enjoyed speaking to your class at UCLA. They asked some really great questions. I love your teaching style and it was a pleasure to share my knowledge about twitter, photo sharing and business branding with your class. great blog post as well. Cheers! Rodney Rumford Beverly,
I really enjoyed speaking to your class at UCLA. They asked some really great questions. I love your teaching style and it was a pleasure to share my knowledge about twitter, photo sharing and business branding with your class.

great blog post as well.

Cheers!
Rodney Rumford

]]> By: Mary van de WIel (aka Van) http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21297 Mary van de WIel (aka Van) Tue, 02 Jun 2009 16:15:24 +0000 http://personalbrandingblog.com/?p=4581#comment-21297 Thanks Beverly!! Nothing quite like recognizing the need to be your own best advocate and let's face it, more than ever before...entrepreneurs need to wear that Brand Guardian hat every single day! Kudos! Until next time, Van Thanks Beverly!! Nothing quite like recognizing the need to be your own best advocate and let’s face it, more than ever before…entrepreneurs need to wear that Brand Guardian hat every single day! Kudos! Until next time, Van

]]> By: Personal Branding in Social Media Marketing Class at UCLA … « Unemployment Killer’s Daily Blog http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21284 Personal Branding in Social Media Marketing Class at UCLA … « Unemployment Killer’s Daily Blog Tue, 02 Jun 2009 15:18:25 +0000 http://personalbrandingblog.com/?p=4581#comment-21284 [...] Original post:  Personal Branding in Social Media Marketing Class at UCLA … [...] [...] Original post:  Personal Branding in Social Media Marketing Class at UCLA … [...]

]]> By: Volker http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21253 Volker Tue, 02 Jun 2009 13:03:35 +0000 http://personalbrandingblog.com/?p=4581#comment-21253 That is great stuff. Keep us updated. Wow, I remember I was still learning Kotler at uni ;-) Cheers Volker That is great stuff. Keep us updated.

Wow, I remember I was still learning Kotler at uni ;-)

Cheers
Volker

]]> By: yinka olaito http://www.personalbrandingblog.com/personal-branding-in-social-media-marketing-class-at-ucla/comment-page-1/#comment-21251 yinka olaito Tue, 02 Jun 2009 12:52:40 +0000 http://personalbrandingblog.com/?p=4581#comment-21251 Let us keep the qadvocacy level higher. Those who have something tangible to say should keep talking. keep the good job Beverly. Let us keep the qadvocacy level higher. Those who have something tangible to say should keep talking. keep the good job Beverly.

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