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  • Schawbel Report: The Current State of Personal Branding [July 2008]

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    Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.

    Posted in Career Development, eBrand, Futures, Interview, news, Personal Branding, Podcasts, Recruitment, Reputation Management, Schawbel Report, Social Media
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    3 comments on “Schawbel Report: The Current State of Personal Branding [July 2008]
    1. avatar
      EXPERT
      Lucy says:

      Great resource post – thank you very much for collating all this! It’ll take a while to read through all the references

    2. avatar
      EXPERT
      Justin Levy says:

      Great post Dan! The average blogger age actually surprised me, I would’ve thought it would be late 20s-early 30s.

      You mention the Best Buy social networking site and how it affected turnover rates as well as the Gen-Y difficulties of balancing career vs personal obligations. Not sure if you’ve read this book or blog yet, but it is excellent…I’m just finishing it up: http://caliandjody.com/. If you haven’t already, I’d recommend reading the book, it is very interesting and hits directly on those points that you made.

    3. avatar
      EXPERT

      Hey Dan, I only just got to this post after reading about it over at the Talent Buzz. Great summary here of some trends and patterns! Great to read the piece about BDO and companies making progress on personal branding!

    2 Pings/Trackbacks for "Schawbel Report: The Current State of Personal Branding [July 2008]"
    1. […] discriminates against workers over 40, appearing connected to new ways of presenting yourself (your brand, as it were), may help you open doors that seemed […]

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