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    These 13 Skills Will Improve Your Branding Efforts

    What skill could an entrepreneur learn in his or her spare time that can help them improve their branding strategy or efforts?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free …

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    Posted in Personal Branding

    Self Publishing Your First Branded Book is Easier Than You Think

    Establishing a trusted personal brand starts with great content. Writing about your expertise is more possible than ever with a self published book. While traditional publishing is still a good option you, as an author, do not have the availability of marketing your own work.

    A personal brand’s reputation online is built through a strong …

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    Posted in Personal Branding

    10 Unusual Branding Tips That Experts Swear By

    What’s an unusual (online or offline) branding tip you swear by?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow …

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    Posted in Personal Branding

    Avoid Ruining Your Personal Image

    When you feel disappointed, you feel let down because your expectations failed to be met. Little children at times express their reactions to disappointment by crying; adults deal with disappointment more maturely—through logic. Regardless of your age, though, disappointment evokes strong emotions.

    Those in job transition have a heightened sense of awareness of such emotional …

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    Posted in Career Development

    The Affect of Social Media Conversations on Search Engine Ranking

    Search engine algorithms have changed quite a bit over just the last few years, and many brands may have seen a change in their website visibility as a result. Social signals are a growing influence, which is mainly dictated by conversations on tweets and posts. This new method of communication has no doubt transformed the …

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    Posted in Personal Branding

    Social Networking Is Often Not Understood

    Disclaimer: Social networking is not a substitute for attending social events, talking with others on the phone, or having lunch with someone.

    To me there is no question of the growing importance of social networking for people in transition who are looking for their next career stop. However, for many middle-aged people, social networking may …

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    Posted in Career Development, Social Media

    Your Brand: Do You Know What It Is?

    If you’re in transition and want to be found among the many people looking for work, you must stand out. How can you increase your chances of being called in for an interview if you cannot be picked out from the crowd? The answer is in your brand. Why do people ask for a Coke …

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    Posted in Personal Branding

    5 Questions to ask before starting a corporate blog

    One of the most common things I hear from people is … Should I start a blog?

    There is no simple answer.

    However, over the years I have boiled down my thinking to 5 things to consider before starting a (corporate) blog.

    Note: I put the word “corporate” in parentheses. A personal and corporate blog …

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    Posted in Personal Branding, Social Media, Success Strategies

    The Art of Reciprocity in Interviewing

    Interviews should be a dialogue. Interviews should be a conversation. Interviews should be a chance for each party to get a feel for the other. Fortunately, smart companies have changed interviews from what they were in the past. Interviews are no longer just about the needs of a company to fill a role. They have …

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    Posted in Interview, Job Search, Personal Branding

    Cool, Clever Trends Help Personal Branding!

    I have been watching, following and studying trends for many years. To see how demographics, events, cycles all intersect, converge and impact our lives in such immediate and long lasting ways is fascinating! The financial and banking collapse at the end of 2008, was a long time in coming, but once it hit it changed …

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    Posted in Career Development, entrepreneurship, Networking, Personal Branding, Reputation Management
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