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    Keys to a Successful Crowdfunding Campaign

    Crowdfunding is not only about raising money for entrepreneurs. It is much more than that. Creating a crowdfunding campaign actually allows you to see the interest in your product as well as enables you to get feedback and develop it even more before the actual launch. If your campaign becomes successful, it means that you …

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    Posted in entrepreneurship, Personal Branding, PR, Success Strategies

    8 Ways to Fund Your Startup

    Running your own business is a great way to experience career flexibility and financial independence. While it’s an idea that has crossed nearly everyone’s mind at one point or another, very few actually capitalize on such thoughts. There are a number of common barriers that are inherent to the startup process itself, but none are …

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    Posted in entrepreneurship

    Captivating Captivology: An Interview with Ben Parr

    From the mind of writer Ben Parr comes his first work, Captivology: The Science of Capturing People’s Attention, a scientific and psychological approach to how attention is captured. In It, Parr addresses the role technology has played in severely lowering our attention spans due to the 24/7 access to unlimited entertainment it provides. Because of …

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    Posted in Book Reviews, entrepreneurship, Marketing, Personal Branding

    Kickstarter: How Seth Godin Succeeded and You Can Too

    Just in case you haven’t heard, best-selling author Seth Godin met his funding goal on the crowdfunding site Kickstarter in a mere 3 hours.

    Thousands of dollars are still pouring into his project and backers have until July 17 to get in on the rewards Seth is offering on Kickstarter, like advance copies of his …

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    Posted in authors corner, entrepreneurship, Marketing, Personal Branding
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