Comments on: Using Twitter for Personal and Business Branding

By: How To Use LinkedIn, Twitter & Facebook For New Customers | Understanding Marketing

Wed, 30 Dec 2009 20:09:52 +0000

[...] is powerful tool for brand management and lead generation. To maximize Twitter as a marketing tool, you should be honest, genuine and [...]

By: Alicia M.

Alicia M. — Fri, 14 Aug 2009 13:41:02 +0000

Social media has hit the ground running and I don’t see it stopping-especially with the use of Twitter. I think Twitter is very useful for personal branding as well as business branding, It encourages, builds, and solidifies relationships between businesses and their consumers/potential consumers.

By: David Baldaro

David Baldaro — Thu, 16 Jul 2009 10:56:43 +0000

This is interested – and whilst I do use Twitter to both promote myself and my organisation I try to do it as independently as possible. However this also posing an issue, if customers and other relation professional people/bodies are following me on Twitter and LinkedIN and I leave my organisation – then those customers and contacts potentially come with me as well.

This poses a threat to some organisations I guess.

By: 5 things that you must do when you sign up at twitter | Quest For News, A TUTORIAL Base

Fri, 26 Jun 2009 12:46:31 +0000

[...] you think share good resources. In simple terms, you should create value in your twitter profile. It’s a great tool for personal branding! One should also retweet the resourceful tweets of other [...]

By: 5 things that you must do when you sign up at twitter | Blog Design Studio

5 things that you must do when you sign up at twitter | Blog Design Studio — Wed, 24 Jun 2009 08:57:04 +0000

By: Social media for career development | Annelie Näs

Social media for career development | Annelie Näs — Thu, 23 Apr 2009 01:55:02 +0000

[...] Using Twitter for Personal and Business Branding http://personalbrandingblog.com/using-twitter-for-personal-and-business-branding/ [...]

By: dean guadagni

dean guadagni — Wed, 22 Apr 2009 16:12:17 +0000

“Many companies are looking for guidance with branding on Twitter. To begin with, they need to know how to use Twitter, what it’s all about, who should handle Twitter (marketing sales, PR,) who to follow, etc.”

The problem with this statement is the fact that so many people who call themselves experts limit the functionality of Twitter to “marketing, sales, PR.”

In reality we are moving closer and closer to social media adoption across the entire enterprise. Until people think, and write, about all of the functions a social network can bring to an enterprise, CEOs will continue to believe they have to establish a Soc Media Dept rather than adopt across the enterprise.

Look at what the Scottsdale PD is doing with Twitter to understand just one of dozens of ways to utilize just one of hundreds of social networks. Until that type of mentality exists, these powerful tools will be under utilized.

By: How-To: Build & Manage Your Brand Identity with Social Media

How-To: Build & Manage Your Brand Identity with Social Media — Tue, 21 Apr 2009 13:51:51 +0000

[...] Using Twitter for Personal and Business Branding From Personal Branding Blog – Should you brand yourself or your business on Twitter? [...]

By: Warren Sukernek

Warren Sukernek — Thu, 12 Mar 2009 17:44:40 +0000

I think Twitter is entering the next stage of its growth phase as more mainstream users and brands join. I am sure it will evolve to something very different than we are accustomed to. Hopefully, the user and community experience will continue to be positive. Thanks for sharing a chart from the Twitter survey on Brand perceptions that Peter Sorgenfrei and I ran in the fall. If you would like to read the whole thing, you can find it here, http://www.scribd.com/doc/7926212/Twitter-Brand-Perception-Survey-WS

By: yinka olaito

yinka olaito — Thu, 12 Mar 2009 10:17:41 +0000

Beverly,
This a great piece. I have studied twitter for sometine, I initially did not know the how and how effective twitter is until recently. I guess the CEO should tweet based on his/her personal branding as well as tweet for the company. The PR, Marketing group should also tweet. Though they need to undestand the initricasies that surround it.