Hundreds of college students submitted videos for the chance to win a $5,000 prize in the Best Elevator Pitch Contest hosted by PricewaterhouseCoopers (PwC)—a part of Personal Brand Week 2.0—but only one could win.
Students were asked to submit 30-second videos pitching what makes them stand out to potential employers, and over a six-week period, family, friends and supporters cast their votes for the best video. The 10 most popular clips advanced to the finals, where they were judged by a committee of PwC recruiters and a Generation Y workplace expert in four categories: body language and professional appearance; the ability to articulate unique skills; future aspirations; and a strong close.
Your professional brand
Paula Loop, U.S. and Global Talent Leader with PwC, reminds job seekers and students how important an elevator pitch is to their professional brand. “A good elevator pitch is an essential part of one’s personal brand. It helps make the right first impression and succinctly communicates your value as a professional,” said Loop. We were impressed with all of the submissions we received. The effort and creativity put forth by students made it difficult to choose a winner.”
A free eBook download of the job advice from Personal Brand Week 2.0, which included topics such as promoting your online brand, building a strong network and what recruiters look for in candidates, is available on the PwC Facebook page and career site.
What did you think of the winning video for the contest? Would you have done anything differently?
Heather R. Huhman is a career expert, experienced hiring manager, and founder & president of Come Recommended, a content marketing consultancy for organizations with products that target job seekers and/or employers. She is also the author of #ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle (2010) and writes career and recruiting advice for numerous outlets.