If you missed it this week, Linkedin added some new functionality this week. Now you can sync up your Linkedin and Twitter profiles to share content you chose with either network.
From the Linkedin blog:
Now you can tweet your LinkedIn status to your Twitter followers or automatically post your tweets as your LinkedIn status.
Make your Twitter account visible on your profile
Use #in to share posts from Twitter to your LinkedIn status (#li also works)
Choose which LinkedIn status updates you share with Twitter
This is big news for your personal brand.
Does it make sense to login to each of your social networks to share something? No way. It makes much more sense to have one portal where you can share everything or just what you choose. Social networks are moving in that direction.
It will be very similar to what the RSS reader did to make checking your favorite blogs much easier and a more enjoyable experience. It simply did not make sense to visit the website for every blog you enjoyed. It also does not make sense to have to visit each social network if you only want to post a link or update your status.
This week’s announcement from Linkedin and Twitter fixes some of these issues and gives those that have created their personal brands more reach and potential to grow their personal brand awareness.
How long until Facebook syncs up with Linkedin? Let the countdown begin.
At first, this announcement may not seem all that important to your personal brand – but it is a giant leap forward that will make Linkedin and Twitter even bigger components of your personal branding foundation.
After you kindly tweet this post, head over to Linkedin and sync up your Twitter and Linkedin profiles.
Check out the following video from Reid Hoffman co-founder of Linkedin and Biz Stone co-founder of Twitter.
Have a great weekend!
Chad Levitt is the author of the New Sales Economy blog, which focuses on how Sales 2.0 & Social Media can help you connect, create more opportunities and increase your business. Chad is also the featured Sales 2.0 blogger at SalesGravy.com, the number one web portal for sales pros, the professional athletes of the business world. Make sure to connect with him on Twitter @chadalevitt.