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    11 Tools That’ll Shave Hours off Your Branding Efforts

    VR Changing the Workforce What’s one great tool you use to assist in streamlining your branding efforts (e.g. social media scheduling platforms, reputation management tools, etc.)?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free …

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    Posted in Brand Mystery, Brand Yourself As

    How to Build Your Brand When You Hate Attention

    How can I build my personal brand if I don’t like being in the limelight?

    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of …

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    Posted in Brand Yourself As

    Improve Your Job Interview — Five Tips

    Interview Best Practices

    I remember going for job interviews and how scared I was. Isn’t everybody? But it can be minimized significantly once you get yourself prepared. Here are a few tips.

    Learn about the company

    By spending time to learn about the company, you’ll gain self-confidence. Spending a few minutes on the company’s Web site is just …

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    Posted in Brand Yourself As, Interview

    Overhaul Your About Me with These 5 Tips

    Joy

    Not everyone gets overjoyed at the thought of rewriting their About Me. But, if you maintain any sort of digital presence, it’s a necessary evil. Give your professional bio a makeover with these five tips.

    1. Show off your personality.

    Don’t be too stiff or serious (unless that’s how you are in real life.) Use …

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    Posted in Brand Yourself As, Career Development, Personal Branding

    Think Like a Brand

    Digital Marketing iPad

    As a companion piece to an earlier post about important elements of branding, I felt it apropos to discuss the intellectual aspects of brand activity. Why do I refer to it as brand activity? Because your brand must be active. All of the elements within are actions that keep your brand alive. Thus, because a …

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    Posted in Brand Yourself As, Corporate Branding, Marketing, Me 2.0, Personal Branding, Positioning, Skill Development, Sound Branding

    You Get What You Give

    Office Gift Rules

    There are many reasons why it is appropriate to name this post in this manner: 1) my good friend wrote a marketing book with the same title; and 2) this particular concept is very true. Whether you like to say, “show your love,” “pay it forward,” or any similar maxim, taking part in a program …

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    Posted in Brand Yourself As, Career Development, Me 2.0, Networking, People, Personal Branding, Positioning

    Just To Get a Rep

    Coworking Agreement

    As a mode of communications, the internet in general, and social media, in particular, has allowed us to connect to others in many different ways. We can share all types of happenstances in our lives and this ability can affect our lives both our personal and professional lives. Social media, for some, has seemingly blurred …

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    Posted in Brand Yourself As, Career Development, Career Resources, entrepreneurship, Me 2.0, Personal Branding, Positioning, Reputation Management, SEO, Social Media

    How To Establish Your Personal Brand As A LinkedIn Influencer

    Remote Workers

    Building a personal brand comes through through increased visibility online and establishing yourself as a leader in your industry. One of the best ways to achieve this is to create compelling content that is shared on social media. LinkedIn is a top spot for professionals, and allows for your articles to get more traction.

    Original …

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    Posted in Brand Yourself As, Personal Branding

    Now It’s Time To Show Your Character(s) On Twitter

    Twitter

    In case you missed it, a certain corner of the social media world experienced an influx of joy, celebratory actions and a splash of a surprise this week when Twitter announced changes to the way we will tweet.

    When news of new ways around Twitter’s 140-character limit were announced, people rejoiced, screamed emphatically, and waved …

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    Posted in Brand Yourself As, Employer Branding, Marketing, Personal Branding, Positioning, Social Media, Sound Branding

    Branding Lesson: Revels, Advocate

    Podcasting

    As much as I enjoy discussing the similarities between personal and corporate branding, it is just as important to examine the relationship between the two as well as the nuances within. No matter your career “vertical,” an understanding of the way these two types of branding are connected coupled with the points where you can …

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    Posted in Brand Yourself As, Career Development, Corporate Branding, Employer Branding, Me 2.0, Personal Branding, Skill Development, Sound Branding
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