• Learn How to Build a Powerful Personal Brand That Will Differentiate You and Allow You To Compete in the Global Marketplace.
  • Defeating Procrastination for Achieving Excellent Results

    Procastinate photo from ShutterstockHave you ever been ultra excited about tackling a brand new project for business growth, but once it was time to get started, panic hit? The question usually becomes, “How and where to begin?” All of a sudden the excitement converts into uncertainty and sometimes fear. In turn, the dilemma is met with procrastination.

    Procrastination is the enemy of achieving what you want and is the number one reason goals stalemate. In order to move past this uncertainty, break up your enormous project into manageable mini steps. Think of the process being similar to how major breaking news is broken up into sound bites. In a similar fashion, our communication of recent years has transferred into written sound bites that include texting, tweeting, and info-graphics.

    The next time you find yourself stuck due to not knowing which way to turn, begin documenting everything that you need to do that requires a learning curve, possible monetary outlay, or additional assistance with implementation in order to turn your project into a success. Begin with the easiest steps first. You will feel momentum build as these beginning steps are completed, and then encouraged to tackle the more complicated projects.

    Along the way people will see you achieving so much more. In their mind, you will be seen as a leader in your field.  The commitment you make to persevere through the tougher times will develop your personal brand and attract a wider and well-qualified clientele.

    Upon facing the need to make an important decision about whether or not to proceed with a project, employ these three tips for a balanced evaluation.

    1.  Create a list of Pros and Cons

    Not every decision is an easy one as some have many components attached.  A good step for reducing the related stress is to create two columns on a notepad with the headers of Pro and Con.  Meticulously list all of the pieces involved for making the best decision possible.

    In the end, if you aren’t excited about tackling the majority of it to make the idea happen, move on to the next opportunity.  However, if you feel the excitement as you document the pieces involved, you will find putting all of the elements into place will not be nearly as difficult as originally thought. You will be energized visualizing the outcome.

    2.  Test the waters

    Establish a test period; particularly if you are collaborating with another on a project.  Give it a fair amount of time to get the kinks out and see if it takes hold. Trial and error are usually involved.  Should the motivation to keep trying persist, you are potentially on to a winning route.

    3.  Reconvene

    When working with peers on a new project, be of the mindset to keep the communication lines open. Make a habit of exchanging notes regularly. Should your decision be one to move forward, you will have established an excellent working relationship further fueling the potential for a good outcome.

    Following these steps will have you well prepared for future business development and the Smooth Sale!

    Elinor Stutz, CEO of Smooth Sale, delivers inspirational keynotes at conferences and authored three books: The International Best-Selling book, “Nice Girls DO Get the Sale: Relationship Building That Gets Results”, and her second best-selling book, “HIRED!” stems from community service. Stutz' newest book, "The Wish: A 360 Business Development Process to Fuel Sales" provides readers with a comprehensive plan for building a global audience. Kred ranks Stutz as a Top 1% influencer; CEO World Magazine named Stutz as one of “The brightest sales minds to follow on Twitter”. She speaks and consults worldwide.

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    Posted in entrepreneurship, Personal Branding, Skill Development, Workplace Success
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