Tag: author platforms

PeoplePersonal BrandingPositioningReputation Management

The Unintentionally Successful Accidental Personal Brand

For most people there is one path to recognition, status and authority—slaving away, day in and day out, mastering a craft, drawing attention to achievements, and hoping that one day all that hard work will coalesce into a recognized personal brand. There is, however, the exception: the Accidental Personal Brand. This is the person who …