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    How Blogs Help with Branding

    When building and maintaining your own brand, there are a lot of tools to implement that make a positive impact. A strong resume, confident face-to-face networking and making best use of social media and outreach apps are all great ways to cultivate the kind of reputation that will ultimately increase revenue. Another smart online tool …

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    Posted in Personal Branding, Social Media

    How One Lie Can Ruin Your Personal Brand

    Last week, Yahoo! CEO Scott Thompson resigned amid controversy that he had lied about his academic credentials on his resume. An activist Yahoo! investor exposed Thompson as having added a nonexistent computer science degree to his credentials.

    Unfortunately, resume embellishment like this is not uncommon. A 2004 study by the Society for Human Resource Management …

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    Posted in Personal Branding

    Your Brand, Multiplexing And The Hedgehog Effect

    As a personal brand, it’s very important that you form strong connections and build close relationships with people. There are many ways you can do this, even without having to meet people face to face. Social Media is a great catalyst for people to easily connect with others in the virtual world. Facebook, Twitter, Google+ …

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    Posted in Personal Branding

    3 More Ways Guest Blogging Can Build Your Personal Brand

    How a guest post on the right blog can your brand the right boost.


    Last year, I gave you 5 ideas about successfully using guest blogging as part of your personal branding strategy.

    They were:

    Location of the guest post Topic of the guest post Quality of the guest post Byline of the guest…
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    Posted in Brand Yourself As, Personal Branding, Social Media

    The Personal Brander’s Guide to Blog Comments

    The Do’s and Don’ts of building your personal brand through blog comments.

    Respect the blogger

    My rule of thumb is to consider blog commenters as potential guests in my home. As a commenter, the blogger is inviting you in by giving you the chance to continue a conversation they started, so don’t barge in with …

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    Posted in Networking, Personal Branding, Reputation Management, Social Media

    7 Types of Personal Brand-Boosting Blog Comments

    Make a mark when leaving comments on other people’s blog posts or your own.

    1. Respond

    As a blogger, I know first-hand how frustrating it can be to have an audience that doesn’t respond when you ask them a specific question (and I don’t mean the usual ‘what do you think?’). Leverage this frustration by …

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    Posted in Networking, Personal Branding, Positioning

    33 Blog Post Ideas for the Personal Brand-Building Blogger

    Here are some blog post suggestions to help you successfully build your blog and your personal brand.

    For simplicity, I’m assuming that your personal brand is related to your profession.

    Tell an unusual personal story that exposes not-so-obvious insight about your work Make a short slideshow video about a trendy topic Critique a new tool…
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    Posted in Personal Branding, Success Strategies

    6 Easy Steps to Identifying Your Blogging Niche

    Last week, I wrote about leveraging a blog for your personal brand. In the article, I said that one of the most important aspects of creating a blog is deciding on a specific topic – or niche – to write about.

    What’s your niche?

    But how do you decide on a niche to focus on? …

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    Posted in Personal Branding, Positioning, Social Media

    Get Blogging! Leverage a Blog for Your Personal Brand

    If you’re a regular reader of this blog, you’ve heard how great blogging is for your personal brand and establishing yourself as an expert. But – did it motivate you to actually start your own blog? Did you start writing posts after you heard this advice?

    Although many people realize the benefits of blogging – …

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    Posted in Personal Branding, Success Strategies

    More Examples of Entrepreneur Blog Posts

    I have previously discussed how entrepreneurs should use a blog to build their personal brand and I have provided some examples of entrepreneur blog posts. Here are a few more examples of entrepreneur blog posts:

    The Human Resources Blog:

    – Offering retirement savings for a small business: This would be an article talking about how …

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    Posted in Career Development, Personal Branding, Reputation Management, Social Media
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