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    Trust Beats Brains

    A recent study showed only 52% of people trust their boss.  For a leader, trust works two ways:

    1. You need to be trusted so people will choose to follow you.

    2. You need to be able to trust people you choose to work with.

    For a leader to be trusted she or he must …

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    Posted in Personal Branding

    Choose Your Boss Not Your Job

    When you go to a job interview, you get the chance to meet with the people you will potentially be working with and have an idea of the culture of the company. Therefore, it is very important to work with coworkers that you can connect with since you will be spending time with them at …

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    Posted in Job Search, Personal Branding

    4 Ways Using Your Review Improves Your Brand

    At this time of year, many companies are undergoing their annual performance review processes. While the value of performance reviews, as we’ve come to know them, can be debated, a review presents the perfect opportunity for you to enhance your brand with your boss, and with the company.

    Dress Up – I used to manage …

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    Posted in Brand Yourself As, Career Development, Personal Branding, Reputation Management
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