So, Tony Hayward is being replaced as CEO of BP by an American. It’s not surprising to see that the company is doing whatever they can to minimize damage and public outcry. I’ve come to find it interesting that when a company gets itself in to serious trouble, that the “CEO Swap” is viewed as … Read the Rest →
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Getting Away with the CEO Swap
Tagged with: BP, british petrolium, CEO, crisis management, oil spill
Posted in People, PR, Reputation Management
Posted in People, PR, Reputation Management
Death By Facebook: The BP Story
The same website that fostered a social movement bringing Betty White to Saturday Night Live is now bringing BP to its knees, as an ongoing battle with bad publicity is exemplified through the power of Facebook. The oil spill in the Gulf is being called the worst in American history — bringing frequent association with … Read the Rest →
Tagged with: beyond petroleum, BP, british petroleum, Facebook, viral
Posted in Reputation Management, Social Media
Posted in Reputation Management, Social Media
