Tag: business relationships

Brand Yourself AsPersonal BrandingSuccess Strategies

Differentiation is Easy, Once You Set Your Own Standard

When Dan Schawbel initially invited me to be a contributor on PersonalBranding.com I was honored but also confused about how a leadership and workplace communication expert could add value here. So, before accepting I took time to assess how I wanted to position my contributions.

I realized that personal branding comes down to how and …