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    Creating an Online Presence to Develop Your Brand

    As an online journalist and news junkie, there are multiple platforms that I use in gathering news and digesting the plethora of information out there. Whether it is to keep up on my areas of interests (tech, social media, business models in journalism) or areas of news that I simply enjoy being informed about (local …

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    Posted in eBrand, Personal Branding, Reputation Management, Social Media

    How to Create Your Personal Brand | Part 4

    The first three posts in this series, explored how you can begin creating your personal brand through having a few great brainstorm sessions, organizing your thoughts by creating a web diagram, showed you how to create your own self-hosted blog with some great how-to videos and then gave some tips on how to promote your …

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    Posted in Personal Branding, Reputation Management, Social Media, Success Strategies

    Personal Branding Adds New Angst to Getting Married

    It’s that time of year again. Spring is in the air and the wedding invites are in the mailbox. And, I don’t know about you, but my friends are dropping like flies.

    All this wedding mania has made me think though: how does getting married affect your personal brand.

    Right now, there are a lot …

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    Posted in Brand Yourself As, eBrand, Personal Branding, Positioning, Reputation Management, SEO, Social Media

    What Do Your Google Results Say About You?

    I spoke with Paul Dunay last night, who is the Global Director of Integrated Marketing at Bearing Point, as well as a B2B technology marketing blogger. During our call, we talked about people’s Google results and what that says about them. Our conversation sparked this post, which deals with identifying your current “Google results” situation …

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    Posted in eBrand, People, Personal Branding, Social Media

    Do You Have The Ego For Self-Googling?

    Background

    Google is the dominant search engine, with about 70% of all search traffic. At the end of last year, the Pew Internet Research Team found that 47% of people search for information about themselves online (Self-Googling), which was more than double 5 years ago. I have written about the importance of Google before, when …

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    Posted in Personal Branding, Positioning, SEO

    Professional and Personal Communication Across Generations

    Today, I wanted to discuss how different generations communicate. The more you understand how to reach people properly, the more successful you will be with responses. Imagine yourself as the receiver before you send messages. This discussion will wrap around new and traditional methods of communication and serve as a resource for you, prior to …

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    Posted in Career Development, Personal Branding, Positioning, Reputation Management, Social Media, Success Strategies
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