Tag: Klout

Corporate BrandingEmployer BrandingMarketingPeoplePersonal BrandingReputation ManagementSocial Media

Avoid Using Your Employer’s Name in Your Twitter Account

Using your employer’s name in your Twitter account can be a little problematic for you for a number of different reasons. Unless you’re using an employee-specific account, you’re going to have problems if you use your employer’s name as part of your personal brand.

Let’s say you work for Lamplighters Lighting Solutions and you launch …