When you’re on the job market, you can call on your LinkedIn connections — school affiliations, friends, friends of friends, former employers or coworkers — for assistance. Useful information is at your fingertips. Pity the poor job seekers of yesteryear who had to spend far more time for far less payoff.
Building a personal brand comes through through increased visibility online and establishing yourself as a leader in your industry. One of the best ways to achieve this is to create compelling content that is shared on social media. LinkedIn is a top spot for professionals, and allows for your articles to get more traction.
In the midst of hundreds of sales messages each day it is important to send out LinkedIn communication the right way for your personal brand. In order to gain the respect and attention of your network you need to appear professional and establish authentic relationships first.
How can your personal brand attract more sales through …