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    Reviewing RezScore for the Jobseeker

    In these tough economic times, jobseekers need to do everything they can to remain competitive in the market. In addition to making sure you have the skills and abilities for the job you’re applying to, one essential thing you need is a resume that makes you stand out among the crowd of jobseekers out there. …

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    Posted in Personal Branding

    Personal Branding Road Signs | Pass with Care or No Pass

    On the back roads of New Mexico, you’ll drive on lonely two lane highways that will every now and again feature these signs… “Pass with care” and then “No Pass”. There are times when there are huge 18-wheelers blocking your progress as well as your speed down the highway and you might make the decision …

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    Posted in Personal Branding

    The 5Ps of Marketing

    Marketing, by definition, is creating a positive environment for exchange. It could be exchange of goods and services. Yet, in today’s economy, it also includes the exchange of human resources for financial resources.

    You as the product

    Viewing yourself as the product that you are marketing, might help you in wrapping your mind around the …

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    Posted in Brand Yourself As, Career Development, Job Search, Networking, Personal Branding, Positioning, Reputation Management

    The Sharpest Tool in the Shed

    I’m sure you’ve heard the statement “S/he’s not the sharpest tool in the shed” which means that you think that person’s certainly not the best and the brightest in their community, field, business, office or organization.

    You definitely want to be the “sharpest tool in the shed”. Do you know what it takes to be …

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    Posted in Brand Yourself As, Positioning
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