Why Being ‘Media-Ready’ Matters
Once upon a time the media looked like the distant, exclusive realm of celebrities, politicians and VIPs. Jane and John Does viewed the media as so cut off from their daily lives that in most cases a course in media-handling sounded as far-fetched as one in rocket science (though perhaps altogether less enticing). Conversely, those … Read the Rest →
Are You Ready to be Interviewed for the First Time?
Getting ready to be interviewed should play an important role in your personal branding success. As your online visibility and your personal brand grows, there’s an increased likelihood you’ll be contacted for media and other interviews.
Being prepared for last-minute interviews puts you in charge and helps you successfully communicate your personal branding message.
It’s … Read the Rest →