

Online Branding: Your LinkedIn Profile
LinkedIn is a great way to network and attract recruiters. Digital marketing recruiters and hiring managers alike use LinkedIn. As do discerning consumers of all stripes.
For instance, a strong LinkedIn profile can help you …


Online Branding…and Offline. You Need Both!
One common mistake businesses make is to focus 100% of their attention on either online or offline branding. Savvy entrepreneurs know that you need both. Here are five steps to consider.
1. Assemble a group of people…

Facebook is Changing Its Name
AI is now writing nearly half of all content for websites. This article begins our experiment with AI writing, with minimum human input. The language of AI differs slightly from standard …
Digital Branding for the Job Seeker Part 1
Part 1: For Many Careers, Resumes are Becoming Less of a Job Search Focal Point
It’s a fact that the majority of intelligent, thorough recruiters as well as hiring managers Google the names of job seekers they interview. Not only are they searching, but they are giving heightened hiring priority to those who have a …