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    Attract the Right Audience and Influencers with an Authentic Brand Persona

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    The quality of your connections far out weigh the quantity when it comes to building a personal brand online. In order to create more visibility for your brand it is important to forge relationships with the right niche and influencers.

    How can your personal brand attract a targeted audience online? Through content and communication that …

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    Where Should I Post My Resume?

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    People in transition or those who contemplate making a job change should not start dispersing their résumés all over the place before those résumés are up to snuff. I know that people in transition are very eager to get back in the game, to restore their (temporarily) lost identity, and to restart the flow of …

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    Get Your Personal Brand’s Message Out With Podcasting


    In order to establish your brand as a trusted leader in your industry you need to present valuable content. Hosting a podcast in your target market can help you gain more subscribers and followers on social media.

    Audio or video episodes that are original and appeal to the needs of your brand’s audience will help …

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    5 Ways Your Personal Brand Can Bring Up the Quality of Your Website

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    A professional website for your personal brand is important in building a professional reputation and attracting the visitors. The graphics and content are also the point of reference from which all other of your online properties tie into.

    By using the latest templates and responsive designs your brand can bring more visibility at a much …

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    15 Ways Your Online Brand Can Win You Clients


    The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

    1. Connect With Your Client’s Senior Team on LinkedIn 

    “When …

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    3 Ways To Implement Your Personal Brand Offline

    For most professionals, personal branding thrives online. Through juggling social media profiles, managing reputation, creating content, and securing our sites, we may forget that personal branding can also be done in person – and can be just as effective, if not more so.

    Attending an industry event, association meeting, or even a professional cocktail hour …

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