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    Transform Your Personal Brand’s Book With A Great Author Bio

    Briefing Work Meeting

    Establishing a professional persona for your personal brand begins with a winning author bio. Writing and marketing are just the beginning to attracting readers, and you want to ensure that all of your time and effort gets the most visibility and sales.

    A personal brand’s reputation online is important when it comes to attracting a …

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    Posted in Personal Branding

    Writing Your Personal Brand Bio When You Change Careers

    How do you redefine yourself professionally, when you’ve spent several years getting it down pat the first time?

    Timothy Brandt posed that question — sort of — to me and my Branding Yourself co-author Kyle Lacy last week on Twitter.

    How can I start my IT bio when I received experiences from business positions?

    For …

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    Posted in Brand Yourself As, Career Development, Job Search, Personal Branding, Positioning, Reputation Management
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