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    An Interview with the Man Who Coined Consumer-Generated Media

    Today, I spoke with Pete Blackshaw and it was tremendous. This is certainly one of my favorite interviews to date, out of over 50! Pete is the man who coined “consumer-generated media.” He’s also a top executive at Nielsen, an author, speaker, cofounder of the Word-of-Mouth Marketing Association, a columnist and much more. It’s hard …

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    Posted in Book Reviews, Interview, People, Personal Branding, Social Media, Success Strategies
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