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    Personal Brand Audit: What’s Your Twitter Score?

    This is the fifth in a series of Personal Brand Audits to make sure you’re keeping your personal branding efforts fresh and effective. (See 1: LinkedIn Audit, 2: Facebook Audit, 3: Google Audit, and 4: Visibility Audit).

    Twitter is a powerful tool to connect with people who can advance your career, to engage your target …

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    Posted in eBrand, Personal Branding, Social Media

    9 Questions to Take Your Brand to the Next Level

    Personal branding is an iterative process. As you change career paths, relocate, find new lines of work or climb upward at your current job, it’s helpful to step back and reflect on what makes you, you. Answer the questions below to make sure you’re in tune with You, Inc., and can articulate your value effectively …

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    Posted in Personal Branding

    Personal Marketing Basics: 5 Tips to Get Started

    Hunting for jobs? Here are five foundational tips to get started marketing yourself electronically:

    1. Start with the basics. Better understand how to break into your field by reading up on your industry at WetFeet. Search the job boards like Monster and CareerBuilder, as well as niche job search sites like Beyond.com. Use Glassdoor to …

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    Posted in Career Development, eBrand, Job Search, Personal Branding, Success Strategies

    Personal Brand Audit: What’s Your Online Visibility Score?

    This is the fourth in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand effective and up to date. (See Part 1: LinkedIn Audit, Part 2: Facebook Audit, and Part 3: Google Audit).

    What is visibility?

    The hallmark of a strong personal brand online is …

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    Posted in eBrand, Personal Branding, Reputation Management, Social Media

    Personal Brand Audit: What’s Your Google Score?

    This is part 3 in the “Personal Brand Audit” series. Feel free to start at the beginning with Part 1: LinkedIn Audit and Part 2: Facebook Audit.

    Google is today’s instant reputation check

    Google is how we find out more about people: first dates, business partners, celebrities, clients. It’s fast, easy, and objective. That’s why …

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    Posted in eBrand, Personal Branding, SEO, Social Media

    Personal Brand Audit: What’s Your Facebook Score?

    This is the second in a series of Personal Brand Audits (see Part 1: LinkedIn Audit), where we’ll make sure you’re keeping the touch points of your personal brand up to date.

    Facebook is a vital part of your personal branding efforts online. If you don’t have a Facebook account yet, start by reading Dan …

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    Posted in Personal Branding, Positioning, Reputation Management, Success Strategies

    Personal Brand Audit: What’s Your LinkedIn Score?

    This is the first in a series of Personal Brand Audits, where we’ll make sure you’re keeping the touch points of your personal brand fresh and up to date.

    LinkedIn is an absolutely vital part of your personal branding efforts online. If you don’t have a LinkedIn account yet, start by reading Dan Schawbel’s How …

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    Posted in Job Search, Personal Branding, Reputation Management, Social Media, Success Strategies

    How to Talk About What You Do

    How do you respond when someone asks, “What do you do?”

    Most people reply, “I’m an accountant,” or, “I’m a writer.” What follows is usually a polite nod, an awkward silence or a blank stare.

    Everybody has pre-conceived notions about accountants, and writers, and every other profession. If Bob hated his first chiropractor, he may …

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    Posted in Networking, Personal Branding, Success Strategies

    Top 4 Articles Competitors Use to Outbrand You

    Think you can take your personal branding efforts to the next level? My bet is that you can, with a little help from the experts.

    Take this Wednesday to read the following posts. Because if you haven’t, your competition has. And they’ll use what they learned to outsmart, outreach and outbrand you.

    So read on! …

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    Posted in Articles, Personal Branding, Reputation Management, Success Strategies

    Revealed: PBB Experts and Personal Branding Success

    Success stories are inspiring, so I asked every Personal Branding Blog contributor to describe when they first felt their own personal branding success.

    Enjoy.

    Dan Schawbel:

    There were two main instances that had proved the power of personal branding to me and they both happened in unison.  First, after six months between March 14th and …

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    Posted in Interview, Personal Branding, Success Strategies
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