Tag: President Obama

Personal BrandingReputation ManagementSuccess Strategies

Controversial Communication: Incite a Riot or Facilitate Debate?

A dominant dimension of your personal brand is your personal history. Not your baby book and photos of you at prom. Your personal awareness and actions involving the events of the day: political, cultural, social, environmental, economic and otherwise. I call this dimension “personal brand engagement,” where you develop and communicate your take on what’s …