Branding Purpose
Think about how your brand, product, or service impacts the lives of those who use it. This provides the key to all of your branding efforts.
When asked to explain your brand’s mission, it’s all too simple to say something like “to generate money.” And, as any company owner, entrepreneur, or even marketer can tell … Read the Rest →
Build Your Personal Branding Timeline
When you make your decision to begin building your personal brand (what are you waiting for), it’s essential to first define what your goals are. This post will take a look at how to start at your end goal and then build a reverse time line to today. I like to call this exercise “ahead … Read the Rest →