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    Communicate to Build Your Brand and Improve Results

    Are you building a database of prospects or friends?

    Offering to help

    When I say “friends” I am referring to how you connect with the people you meet. Most professional salespeople act as though the people they meet are those from whom they will make a hearty profit. The better approach is one of friendship …

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    Posted in Personal Branding, Positioning, Reputation Management

    Handling Adversity Well Creates Brand Recognition

    We’ve all had those days: computer smokes, website is hacked, incorrect dates are printed on a flyer and arrives too late to reprint, or your words are completely taken out of context and misunderstood by someone close to you.

    How you handle these trying times says a lot about you and your character. Your portrayal …

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    Posted in Brand Yourself As, Personal Branding, Reputation Management
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