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    Reading the Digital Smile

    Social meetings are as much about body language as they are about what’s said. Whether you’re aware of it or not, everything we communicate comes with a pairing of gestures, facial expressions and eye movements that tip us off to the truth behind the words.

    In fact, we look to nonverbal cues which are 12 …

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    Posted in Networking, Personal Branding, Social Media

    David Grutman: Bartending in Aventura to the King of South Beach Nightlife

    Last week I got the opportunity to chat with David Grutman, one of the founding partners of Miami Marketing Group; the company behind the top Miami nightclubs LIV, STORY, and LIV Sun Life Stadium. Over the course of this interview we will get insight into moving up the ranks of South Beach nightlife, relationship management, …

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    Posted in Articles, Brand Yourself As, Career Development, Corporate Branding, eBrand, Employer Branding, entrepreneurship, events, Interview, management, Marketing, Media Branding, Networking, People, Personal Branding, Positioning, PR, Success Story, Success Strategies

    Can You Make the 10% Social Media Commitment

    How many followers do you have on Social Media?

    Would you be willing to make the commitment to meet 10% of them in person?

    How about 20% or even 50% of them? Would you be willing to make the time, the effort and the commitment to go out and physically meet at least 10% of …

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    Posted in entrepreneurship, Networking, Personal Branding

    Why You Need a #PersonalHashtag Campaign

    The Big Idea: Social media is inundated with hashtags that do little more than describe our mood. Let’s turn the hashtag into a modern-day resume and use it promote ourselves with content of our choosing.

    #IHateFakeMediaFriends

    With one furious hashtag, Kim Kardashian blasted TV host Katie Couric for questioning why the reality star is …

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    Posted in Personal Branding, Social Media

    Three Personal Branding Secrets for Academics

    People in academia live life more than a little differently from those of us in the business world. Even the rules of personal branding and networking are different. You don’t get tenure based on valuable relationships and what you have done for others. It’s based on publishing, teaching, and committee work.

    But that doesn’t mean …

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    Posted in Career Development, Education, Personal Branding, Social Media

    Is Social Media the End of Humanity?

    More than half of Web traffic is from non-humans. That could include the cute guy or gal you’re flirting with on OKCupid. And, experts estimate: only one-third of your Twitter followers are likely human.

    Who’s taken the place of people – or more accurately, who’s the Bimbot that’s been posing as your potential soulmate and …

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    Posted in Personal Branding, Reputation Management, Social Media

    Burning Bridges Can Feel Good

    There is an old saying that goes, you should Never Burn a Bridge. I agree. While it might feel good to burn a bridge I think the advice is pretty good and should be followed … with some exceptions and suggestions.

    Generally I do think it’s better to stay above the fray and not burn …

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    Posted in People, Personal Branding, Reputation Management

    How To Avoid Twitter Spam

    Yes, Twitter has a spam problem. But you can do something about it.

    In Why I Joined App.net, I explained that a main reason was Twitter spam, which is any unsolicited contact whether by direct message, through your tweet stream, or mentions.

    Let’s see what you can do today to ward off these unfortunately well-known …

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    Posted in Job Search, Personal Branding, Social Media

    Personal Branding Weekly and Using Twitter’s Recommendation Wall

    Personal Branding Weekly

    Are you starting to feel the “fall season” settling into your area?  Use this as a perfect reminder to update your profiles and review your networking platforms.  This past week Glassdoor shared some great tips on how to do that while Oscar and Jeff shared how to deal with mistakes and the …

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    Posted in Personal Branding, Reputation Management, Social Media

    Why I Joined App.net

    Oy vey, another social network. But one worth investing in, for now.

    What is App.net?

    CEO Dalton Caldwell explains it best:

    Join the Movement at join.app.net from AppDotNet on Vimeo.

    In a nutshell, App.net is a new social network that looks like Twitter and that works like Twitter, but that also addresses Twitter’s main problems …

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    Posted in Personal Branding, Social Media
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