Tag: writers

Brand Yourself AsCareer DevelopmentPersonal Branding

Want to Really Boost Your Brand? Publish in Print

Anyone can start a blog. Anyone can write a guest post. That doesn’t make you a writer, and it doesn’t grant you automatic credibility.

If you want real credibility, credibility that makes people think you know what you’re doing, you need to get published in print.

While many people will argue, there’s “no difference” between …

Career DevelopmentMarketingPersonal BrandingPositioningReputation Management

Writers Need to Promote Themselves, or Go Unread

Writers hate marketing. Or most of them do. They hate promoting themselves, talking about themselves, or drawing attention to themselves in any way, any time, ever.

Ev-ver.

Writers — for the most part — are humble, and don’t like to “brag” about themselves. Of course, they equate “bragging” with telling people they just published a …