Introduction
The Personal Branding Blog is your #1 resource for personal branding online. It was founded on March 14th, 2007 by Dan Schawbel, the leading personal branding expert for Gen-Y. This blog teaches you how to create your career and command your future, using the personal branding process, as outlined in Me 2.0. You will learn how to position yourself for success so that you become known for your passion and expertise. In the digital age, your name is the only currency and by reading this blog and consuming the information provided, you will have a competitive edge in the marketplace. The content on this blog includes video podcasts, interviews with experts, insightful articles, research reports, games and much more.
“Ongoing tips on marketing yourself” - Fast Company
Topics covered reflect the Octopus Model of Brand Relevancy: Career development, recruitment, marketing/branding, public relations, social media, entrepreneurship, search engine optimization (SEO) and relationship networking.
References
“The market is crowded, people everywhere are vying for the few jobs available, and you’re tired of burning your retinas while surfing the ‘net in your robe all day. We know. That’s why now it’s more important than ever to do a little reading on Personal Branding Blog and create You 2.0.”
- Steven Schiff, Vault.com
“Reading your blog really bolstered my confidence about branding myself, which I should have done, oh 10 years ago. I’m getting my blog and personal domain together.”
- Susie Wyshak, consultant
“Dan’s been a great source of inspiration for me, and without reading this blog I don’t know if I would have really considered the importance of differentiating myself from the masses.”
- David Heiser, student
“His blog has really inspired me to reach for higher heights.”
- James Seay, Sr. Sales Representative, State Auto Insurance
Starter guide
| General | |
| Build your brand with a blog | |
| Personal branding toolkit | |
| Personal marketing plan | |
| Top articles | |
| Personal branding tips | |
| Success stories |
Blog recognition
- Careerbuilder.com’s 6 job blogs you should be reading – #1
- Google Search for Personal Branding – #1
- MC Hammers Top 10 Favorite Blogs – #7
- Eve Tahmincioglu’ Top 10 Career Blogs – #7
- Penelope Trunks Top 10 Blogs If You’ve Been Laid Off – #8
- Twitter Power 150 – #18
- RiseSmart Top 100 Career Blogs – #12
- The Rise to the Top Gen-Y Entrepreneurship Blogs – #4
- HR World Top 100 Management Blogs
- Top 10 Gen-Y Blogs – #1
- Alexa Top 25 Recruiting Blogs – #20
- AdAge Top Marketing/Media – #36
- Jobing Top 10 Job Authors on Twitter – #3
- Twitter Tweeple Who Can Help Your Career – #22
- Twitter Must Follow (mustfollow.com) – Recognized
- Mashable: 70+ Authors to Follow on Twitter – #2
- Sociable Blog’s 100 Terrific Twitter Feeds for Young Entrepreneurs – #22
- Top 25 Talent Management Blogs – #5
- Blogburst Leaderboard 2007 – #57
- Top 10 Websites for Job Seekers in 2008 – #6
- Google PageRank – 6
- Yahoo Back Links – 122,000
- 2008 Dig Your Job Blogger Award
- Alltop Careers & Branding – Listed by Guy Kawasaki
- Technorati – Top 10K blogs in the world
- Monthly Global Visitors – 19,400
- Robert Scoble’s geekiest Twitterers – #11
- Missouri State University – recommended blog
Syndication
- Forbes
- Reuters
- Hoovers
- Fox Business
- Chicago Sun-Times
- Social Media Today
- Brazen Careerist
- HRM Today
- Marcom Professional
- Sign-On San Diego
- The Examiner
- CollegeRecruiter.com
- Packet Online
- Qvisory



















