5 Reasons Everyone Needs a Personal Website

Websites aren’t just for businesses, big or small. They can serve as your personal home on the internet, allowing you to make yourself visible. A personal website can become a funnel through which you express yourself, showcase your portfolio, or highlight your expertise regarding your hobbies.

More than that, people who are considering you for …

How Continuous Learning Makes You a Better Leader

Almost every successful leader has one thing in common — they never tire of learning. Lifelong learning is one of the key factors in growing successful businesses. The reason it makes such a difference is that it gives leaders an edge. If you want to become a better leader, make continuous learning a priority.

4 Best Gifts for High-Value Clients

“Thank you” is a powerful phrase, but it’s just that: a phrase. 

You thank every customer for their business. When it comes to your most valuable clients, how can you communicate that extra level of appreciation? You could offer a discount on future purchases, but it’s easy to see that as a sales tactic. A …

10 Tools to Establish and Maintain a Reputable Brand

Brand building is far from easy, especially if you are establishing your personal brand or profile. Whether you are an entrepreneur looking for partners or clients, or a professional looking to enhance your online résumé, you cannot just rely on creativity. You also need to study your target audience, have a good idea of how …

6 Simple but Critical Cyber Security Measures for Businesses

For businesses, investing in cybersecurity is a must to maintain a strong brand. Threats are often indiscriminate. Attacks don’t target companies because they are perceived to be successful, and there’s a good hoard to steal. Even new and small companies become the subject of the assaults. Of note, small businesses were the victims of around …

5 Ways Smart Entrepreneurs Can Survive the Oncoming Recession

While your business might be riding high on today’s economy, every entrepreneur needs to be prepared for what might come next. More than 75 percent of economists agree that a recession is coming by next year. Few companies, however, have a strategy in place to deal with the fallout.

Most companies try to save cash …