Tag: be real

Choosing the Right Mentor
Personal Branding

17 Ways to Make Your Brand More Authentic

The following answers are provided by members of¬†Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

1. Develop a Persona 

“Create a developed persona for your …