Tag: superior candidate

Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

Resume Personal Branding Best Practices Part 2 – Superior/Commodity

We’ve all been taught to create one multi-purpose resume that could be used for any job we might apply for.

This strategy worked before the days of digital resumes, job boards, online applications, and applicant tracking systems. It worked when there were shortages of candidates.

Branding yourself as a commodity just isn’t good enough anymore …

Brand Yourself
Brand Yourself AsCareer DevelopmentJob SearchPersonal Branding

4 Ways To Brand Yourself As A Superior Candidate

In last week’s column, we discussed what causes your resume to brand you as a commodity candidate – and also how to recognize if you’re using commodity branding.

This week, let’s discuss a solution …

Instead of branding yourself as a commodity, why not brand yourself as a superior candidate?

In today’s job market, satisfying …