Personal Branding Blog – Dan Schawbel The Personal Branding Blog offers branding and career advice from Dan Schawbel and his team of experts.

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Control Your Brand’s Search Results With BrandYourself

Establishing a brand becomes increasingly difficult when you can’t be found online – and it’s a common scenario. When you type your name into a search engine, how many links that belong to you show up? If you’re lucky, you might find just one on the first page of results, while the rest belong to [...]

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Performance Review: 3 More Ways To Sell Your Brand

Performance reviews: though most dread the appraisal process, it can actually be a great way to access and sell your personal brand. Going through the process annually is a good thing – it allows you to grow, develop, and become an expert in your field while advancing within the company. The challenge for most during the performance review is [...]

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Make Your Personal Brand Visible with Newsle

A crucial element for maintaining a personal brand is having credibility. Building credibility by sharing relevant content and managing your online reputation is a no-brainer. In fact, while you could be an exceptional expert in your field online, what good is it to your personal brand if your efforts aren’t visible to your network? Newsle is a [...]

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3 Ways To Implement Your Personal Brand Offline

For most professionals, personal branding thrives online. Through juggling social media profiles, managing reputation, creating content, and securing our sites, we may forget that personal branding can also be done in person – and can be just as effective, if not more so. Attending an industry event, association meeting, or even a professional cocktail hour [...]

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Blogging For Your Brand: 3 Factors To Consider

In September 2010, I wrote about the benefits of leveraging a blog for your personal brand. Going into 2012, it still remains to be a great way to shape and promote your brand online. The benefits gained from blogging can lead to great success, whether it’s to securing a job or becoming an expert in your [...]

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HOW TO: Build Your Brand With A Common Name

After completing a quick Google search of yourself and seeing your name, but none of your matching sites or profiles, how can you make sure your personal brand can be spotted? For those who have a common first and last name, this problem is constant battle. If others with your name are overshadowing you online, [...]

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​3 Personal Brand Mistakes You Don’t Know You’re Making

You’ve spent a lot of time and effort carefully maintaining your personal brand (as you should). But you may be overlooking some crucial factors that can weaken your brand over time – and are easily fixable. Here are the three personal brand mistakes to watch out for: Following ALL the Trends. Why? If you’re a first adopter [...]

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5 More Personal Branding Trends For 2012

The new year is finally here, and it’s a perfect time for job seekers to revamp their personal brands! Resolutions aside (though those are important, too), every personal brander should be aware of the direction personal branding is headed in 2012. Some trends are evergreen and some are just emerging, but take note for your [...]

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Protect Your Personal Brand on Facebook with Secure.me

When you’re trying to establish or maintain your personal brand, you need to be on top of your game. While you want to share and contribute to establish yourself, oversharing or sharing viruses are a constant issue you need to avoid. Secure.me is a new privacy-monitoring app dedicated to protecting you from these exact things [...]

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How To Make Your Personal Brand Stand Out

With so many people out there trying to create and establish their own personal brands, it’s hard to get heard above all the noise. Everyone wants to stand out, but the truth is many people won’t be successful. This is because personal branding takes a lot of effort and time. It’s not something you can [...]

  • Dan Schawbel

    Dan Schawbel, the Managing Partner of Millennial Branding LLC, is a world renowned personal branding expert. He is the international bestselling author of Me 2.0, and the publisher of the Personal Branding Blog.

    • "Personal branding force of nature" - Fast Company
    • "A leading voice in the area of personal branding" - BusinessWeek
    • "30 Under 30" - Inc. Magazine
    • "Personal branding guru" - New York Times
    • "Internet guru that can make you rich" - Details Magazine

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