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    Can We Improve Our Decisions and Control Our Future?

    Wouldn’t it be great if you could predict your future and make all the right choices? Better decisions would ultimately make you happy later and make your life much more trouble-free. Research in behavioral economics shows that most people make choices about how they imagine events will be. These decisions are based on our perspective …

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    Posted in Career Resources, Personal Branding, Workplace Success

    Content Marketing and Personal Branding Success

    Content marketing–telling stories and sharing helpful, relevant information–plays a key role in building your personal brand.

    Although branding is usually discussed in terms of behavior, the quality of the content you prepare for building your personal brand, or the building your employer’s corporate brand, is equally important.

    “As many speakers at Content Marketing World 2013 …

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    Posted in authors corner, Corporate Branding, Personal Branding, Social Media

    Review of Job Searching with Social Media for Dummies

    Personal branding is important in social media. And both social media and personal branding are important in today’s job search process. Joshua Waldman, author of Job Searching with Social Media for Dummies, gets that. He summarizes his new book as follows:  

    If you’re looking for a first job, exploring a career change, or preparing to …

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    Posted in Book Reviews
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